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CedCommerce, a multichannel enabler, has announced a collaboration with AliExpress. This free integration tool provides a gateway for ecommerce sellers using platforms such as WooCommerce, Prestashop, and Adobe Commerce, enabling them to connect their stores with AliExpress, offer their product catalog, and sync and fulfill the orders from the ecommerce store itself. Using CedCommerce, sellers can maintain centralized control over inventory levels, list products in bulk in a single click, and simplify order processing and fulfillment.

Building a marketing budget and deciding where to spend those dollars are important decisions in any business. Data in the 2023 Annual Franchise Marketing Report (AFMR) reveals that, for franchise locations, digital advertising is the leading generator of customer leads and traffic. Digital advertising was followed by social media and email marketing.

Litmus, a leader in email marketing, has released a trio of powerful new features to revolutionize how brands connect with their audiences. These latest innovations within Litmus Personalize and Litmus Email Guardian equip marketers with unprecedented capabilities to create engaging, personalized email experiences that inspire action and conversion.

If you’ve noticed some additional content on the Whitman School’s social media platforms lately, it’s likely the work of POV Brand Management, a student-run digital marketing agency working with the school’s Marketing and Communications Department this semester.

Mad About Marketing: Revolutionizing the Future of Marketing With Innovation and Community Engagement

The global digital marketing spending market size is estimated to grow by USD 353.53 bn from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 8.8% during the forecast period.

The digitization of the B2B space, from payments to marketplaces, is well-trodden ground by now.

CPMs

Explore our list of 2024 email marketing trends below and learn strategies to help improve your overall hotel email marketing performance.

Digital marketing has become an indispensable tool for businesses worldwide to reach and engage with their target audience effectively. With the advent of social media, search engines, mobile apps, and other digital channels, companies are leveraging innovative strategies to enhance their brand visibility, drive customer acquisition, and foster long-term relationships with consumers.

Here are a few proven ways to supercharge your B2B content distribution strategy.

In this new age of digitalisation and artificial intelligence, the importance of standing out from the crowd with a creative and unique perspective has become important as well as borderline essential, to thrive. Owning a related skill set in the already growing sector of marketing will only contribute towards all types of positive attention, especially for graduates and aspiring job seekers. Amidst this, the widespread use of digital platforms for brand uproars has made a special course on digital marketing that much more important.

Here’s how aligning sustainability goals with smart digital marketing tactics can simultaneously improve your ROI and reduce emissions.

An email list is a great way to expand your marketing efforts since you can use the list to send messages about new products or specials that you are having. However, building a good email list takes time and effort. You want to make sure that the people on the list genuinely want to subscribe to your brand. Here’s how to build an effective email list this year.

Herman's Media claims top honors as 2024's Best Digital Marketing Agency in the Southwest, setting new standards in digital marketing excellence.