#Guide related marketing articles

EnsembleIQ BrandLab Custom Marketing and Creative Solutions Win Six AVA Digital Awards

CHICAGO, April 25, 2024 (GLOBE NEWSWIRE) -- EnsembleIQ BrandLab, a full-service strategic marketing and creative agency operated by EnsembleIQ, today announces it has won six 2024 AVA Digital Awards for excellence in digital marketing and web-based design. The AVA Digital Awards is an international competition that recognizes excellence by creative professionals responsible for the planning, concept, direction, design, and production of digital communications.

Why hotels should follow new sending requirements for marketing emails and what happens if they don’t

Here, we’ll seek to shed some light on these questions with an eye toward increasing engagement, better reaching customers.

How to benchmark PPC competitors: The definitive guide

Benchmark PPC competitors across ad networks like Google and Meta and identify top channels, creatives and landing page experiences.

Short-Form video’s impact on digital marketing

In the rapidly evolving domain of digital marketing, short-form video content has established itself as a pivotal element. The diminishing attention spans of today’s audiences necessitate that marketers capture and sustain interest with immediacy, making short-form videos an indispensable strategy for conveying messages succinctly and compellingly.

Google’s New Bulk Email Guidelines Incentivize Better Digital B2B Strategies

The digitization of the B2B space, from payments to marketplaces, is well-trodden ground by now. But that doesn’t mean that the increasingly online modus operandi for B2B businesses can’t throw companies a few curveballs every now and then. This, as new updates to Google’s bulk email guidelines, announced last year and set in place since February, have observers wondering about their impact on the marketing and outbound email marketing strategies of business in the B2B space — particularly small- to medium-sized businesses (SMBs) who are leaning on email marketing as a key tool to establish their brand and grow market share.

Pinterest Shares Insight Into Summer Travel Trends

With the warmer months approaching in the U.S., Pinterest has provided a new overview of rising travel trends in the app, which could be helpful for marketers seeking to tap into holiday-themed opportunities.

Everlytic launches new playbook for email marketing success

New year, same email marketing stats? Everlytic has launched a guide to remedy this.

LinkedIn advertising: A comprehensive guide

Maximize your B2B marketing impact with LinkedIn advertising. Learn to target your ideal audience and optimize campaigns for maximum ROI.

Crafting exceptional customer experiences with AI and agile: A 5-step guide

Harness the potential of AI and agile marketing to revolutionize your customer engagement efforts and exceed expectations.

Google Discover optimization: A complete guide

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