#Technology related marketing articles

EnsembleIQ BrandLab Custom Marketing and Creative Solutions Win Six AVA Digital Awards

CHICAGO, April 25, 2024 (GLOBE NEWSWIRE) -- EnsembleIQ BrandLab, a full-service strategic marketing and creative agency operated by EnsembleIQ, today announces it has won six 2024 AVA Digital Awards for excellence in digital marketing and web-based design. The AVA Digital Awards is an international competition that recognizes excellence by creative professionals responsible for the planning, concept, direction, design, and production of digital communications.

Transformative Impact of AI, ML in Digital Marketing

Embrace the transformative power of AI and ML in digital marketing. Author Nikita Vora highlights the imperative for continuous learning to thrive in this dynamic landscape.

Industry Leader CTS Technology Solutions Sets Standard for Email Authentication & Security Services

Empowering Businesses with Multi-Layered Defense for Advanced Email Security

How to align processes to drive martech utilization

Conduct a marketing processes and technology audit, map platforms to the buyer's funnel and streamline your martech stack.

Omnicom’s bets on precision marketing contribute to growth bump

Flywheel Digital, the group’s largest acquisition to date, is a key piece of its evolving pitch around digital commerce, retail.

Salesforce Einstein Copilot Brings New Reasoning And Actions To Enterprise Generative Ai

It’s one thing to have a basic chatbot that can provide answers to simple questions, but it’s quite another to have a fully generative AI-powered platform that can actually perform actions.

ClickReady Marketing Unveils New and Competitive Digital Marketing Pricing Plans to Boost Business Growth

ClickReady Marketing, a pioneer in the digital marketing industry known for its comprehensive and results-driven strategies, proudly announces the launch of its new digital marketing pricing plans and offers. Tailored to meet the diverse needs of businesses across various sectors, these revamped plans underline ClickReady's commitment to affordability, transparency, and superior service quality.

KnowBe4 To Acquire AI-Powered Email Security Firm Egress

The planned acquisition of 17-year-old Egress will bring together AI-driven capabilities such as anti-phishing with KnowBe4’s widely used security training platform, according to the company.

Springthrough Partners with Bridgeline to Power Search

Bridgeline Digital, Inc. (NASDAQ: BLIN), A global leader in AI-powered marketing technology, announces its partnership with Springthrough Agency to leverage Bridgeline’s HawkSearch AI technology to grow revenue for eCommerce websites on the Sitefinity platform.

Airbnb dominates in search sentiment report

The findings illustrate the importance of long-term consistency and managing search volume to maintain strong customer sentiment.

Google enters its ‘Gemini era’ as search, YouTube ride healthy ad demand

Generative AI and progress on YouTube Shorts monetization were discussion points during the tech giant’s Q1 earnings call.

MDS Brand Offers New Digital Marketing Tools

The company’s customizable web-design services include an AI content creation tool, customer relations software and a boat configurator.

How to survive the search results when you’re using AI tools for content

Avoid the pitfalls and enjoy the benefits of AI content creation. Adopt a collaborative approach that blends technology and human expertise.

How AI Generates Irresistible, Tailored Bank Marketing Messages

Generative AI is a powerful tool banks can use for personalized marketing at scale, adding more efficiency to traditional methods and creating more persuasive content. However, taking a strategic human-centered approach, prioritizing data quality and ethical use is critical.

Artificial Intelligence Transforms Content Creation and Digital Marketing

The ever-evolving landscape of digital marketing is seeing a paradigm shift with Artificial Intelligence (AI) at the helm

Intel Reports 9 Percent YoY Q1 Growth Driven By Computing, AI And Edge Products

The company today reported first-quarter revenue of $12.7 billion, up 9% year over year (YoY). It is forecasting second-quarter 2024 revenue to be $12.5 to $13.5 billion.

Iconic Digital Secures Top Spot at BizX 2024 Awards, Exemplifying Excellence in Digital Marketing

Iconic Digital, an elite performance marketing agency in this rapidly evolving context, has proven its mettle by clinching the Best Overall Business title at the prestigious European BizX Awards 2024 in Liverpool. The accolade recognizes the firm’s pioneering strategies in digital marketing and sets a new benchmark for industry excellence.

Why Meta’s costly AI vision looks more compelling than the metaverse

Ad pricing and impressions grew healthily in Q1, but CEO Mark Zuckerberg focused on longer-term technology bets.

PowerDMARC announces partnership with CNS to enhance email security in the Middle East

PowerDMARC signs on CNS as a partner at GISEC Global 2024, to expand operations and deliver top-notch domain authentication services across the Middle East

Report: CMO tenure stabilizes, though volatility remains high at top brands

Spencer Stuart also found that 74% of marketing chiefs at top advertisers were in the CMO spot for the first time.

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