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What Makes Sales Email Templates Work

Sales email templates should help you customize — not send — faster.

How to Use Social Media Tactics to Make Your Emails More Enticing

When it comes to visuals, there’s a lot that can be taken from social media. Here are three companies taking those dynamic tactics and successfully implementing them into email.

3 Promotional Email Examples Guaranteed to Convert

Read on to see promotional email samples and winning campaign case studies from leading consumer brands.

Six Ways to Deliver an Email Marketing Campaign That Cuts Through The Noise

To revive your marketing campaign, follow these six steps to send out creative, engaging and personalised dynamic emails.

15 Email Tips to Rule the (Marketing) World

Targeted campaigns save a lot of resources and generate better response from a target audience.

Merchandising for Email Marketing

Featuring the correct mix of products in your marketing emails can create interest from subscribers, and drive revenue.

Email Marketing Strategy Challenges of the Modern Marketer

We discovered that marketers are faced with 7 challenges when trying to accomplish their goals.

6 Ways To Improve Your Email Marketing Campaigns And Boost Sales Online

These practices are quite straightforward, and not complex, but they represent simple ways to help your business improve your email marketing.

The Inbox Experience: 4 Areas of Focus

By leveraging the real estate available and focusing on the experience within the context of a crowded inbox, marketers can be more effective in driving opens and clicks.

Rethinking Email Marketing Effectiveness

As email marketing has become one of the strongest channels for return on investment and customer acquisition, it is important that marketers stay informed about the best practices that are involved.

Rule NO. 23


Starting your subject line with a special character like a "#," could negatively impact deliverability.

Successful Delivery – Email Marketing Explained

Email marketing is considered highly effective and relevant when used as part of a full digital marketing campaign.

The Top 7 Benefits of Email Marketing

The numbers show that email marketing is still a widely used, and successful, marketing channel.

2017 Worldata Email Marketing Calendar

Get the 2017 B2B and B2C Email Marketing Calendar Today!

Planting the Seeds for Sustainability and Email Marketing Success

For email marketers, not only is Earth Day a time to evaluate which changes they can make to keep their marketing practices fresh and sustainable over time, it also offers some unique promotional opportunities rooted in environmental responsibility for brands.

Email Marketing and Video: A Winning Combination

Even with all the newer digital tools and platforms, email marketing remains one of the most cost-effective strategies around.