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4 Pointers for Holiday Email Marketing in 2017

Four tips to maximize email effectiveness for the upcoming holiday season.

Hardly Second Best: Email Is Strong No. 2 In Event Marketing

Email retains a sturdy second place in the marketing of events.

A Fundamental Misconception About Cold Email

Today, business email is transactional. Especially cold emails.

Rule NO. 51

 

Check your spelling! Misspellings in your subject line are a faux pas that will lower your open rates.

5 ways to write better email subject lines this holiday season

The right subject line is just as important as the message itself.

2018 Email Marketing Forecast: Data, Micro-Moments, and Intelligence

Here’s a deeper dive into those predictions:

3 Reasons Why ‘Remailing’ Is A Best Practice For Email Marketing

Here are three reasons why remailing is a must for retail marketers.

Building Your Best Subject Line

Personalization, character count, and message type are all variables marketers need to keep in mind.

The 9 Essential Email Marketing Best Practices You Need to Know

Often, it’s best to go back to basics.

Rule NO. 23

 

Starting your subject line with a special character like a "#," could negatively impact deliverability.

7 Ways To Make Your Email Marketing Stand Out

Insight as to how to create an email campaign to generate better traffic to your website and increase conversions.

Sending The Right Message: Best Practices For Marketing Your Small Business Via Email

Here are some of the best practices for marketing your small business via email.

2017 Worldata Email Marketing Calendar

Get the 2017 B2B and B2C Email Marketing Calendar Today!

3 Signs There Are Gaps in Your Email Marketing Strategy

We believe the following three areas are “must-haves” for marketers.

Email Marketing's Relevance In Age Of Social? Focus On Customer Experience Instead

While building out email marketing campaigns, it is important at the outset to pen down the follow-up strategy.

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