Apple takes measured approach to AI updates at developers conference
The tech giant expanded its visual intelligence features to allow iPhone users to ask ChatGPT for details on objects they see on their screen.
zip debuts 50 AI agents to kill procurement inefficiencies—OpenAI is already on board
zip, the $2.2 billion procurement platform startup, unveiled a suite of 50 specialized artificial intelligence agents on Tuesday designed to automate the tedious manual work that plagues enterprise purchasing departments worldwide. This marks what industry analysts call the most significant advancement in procurement technology in decades.
From data to dollars: Why email marketing is key to scalable business growth
By developing a strategic, data-driven approach to email marketing, retailers can tap into the full potential of this powerful marketing channel.
4 ways business leaders are using AI to solve problems and create real value
Here's how to ensure your organization is innovating in the right places.
Why SaaS vendors must shift from transactions to embedded partnerships
Quick onboarding isn’t enough. SaaS platforms must embed into workflows and invest in professional services to win in creative operations.
Your iPhone is getting a major upgrade for free. Here are the best features in iOS 26
The latest software for the iPhone introduces key changes across some of Apple's most popular apps, including Messages, Phone, Maps, and more.
Why high-consideration industries need AI optimization
Complex sales need clarity. Here's how GEO helps high-consideration brands stay influential in a landscape.
Apple makes major AI advance with image generation technology rivaling DALL-E and Midjourney
The advancement, detailed in a research paper published last week, introduces “STARFlow,” a system developed by Apple researchers in collaboration with academic partners that combines normalizing flows with autoregressive transformers to achieve what the team calls “competitive performance” with state-of-the-art diffusion models.
Smart ways to use AI in your digital marketing strategy
GUEST OPINION: If digital marketing is still just publishing without rethinking the strategy, hoping for the best, you truly need to consider how you're doing it.
Stop guessing why your LLMs break: Anthropic’s new tool shows you exactly what goes wrong
This tool allows investigators to investigate unexplained errors and unexpected behaviors in open-weight models. It can also help with granular fine-tuning of LLMs for specific internal functions.
How to create personas for SEO: Aligning content with real search intent
When you market your business, who are you marketing to? Well, your audience, of course. But let’s dive a little deeper here. To be a truly effective marketer, you need to know: Who are the individuals that make up your audience? To find out, you need to create search engine optimization (SEO) personas.
How multimodal discovery is redefining SEO in the AI era
Multimodal discovery blends voice, visuals, and AI insights. Learn how to evolve your SEO to meet the demands of this new search era.
Programmatic Advertising Market Set to Revolutionize Digital Marketing Strategies
The global programmatic advertising market is witnessing a significant transformation in the way digital ads.
AI Tools Transform Digital Marketing with Personalization
The digital marketing landscape is shifting with AI-powered tools like Adobe GenStudio, enabling personalized, on-brand content at scale. Conversational AI, like ChatGPT, redefines success through online mentions, prioritizing authentic storytelling over traditional ads. This blend of personalization and dialogue fosters engagement, reshaping how brands connect with consumers.
Apple's secret sauce is exactly what AI is missing
Generative AI is unleashing new possibilities into the world - some wildly overhyped and others astonishingly capable. There's still a clear path for Apple to play a critical role.
Amazon widens access to video generator as AI ad tools gain traction
The solution, which creates six videos based on the input of a product ID, comes as digital advertising rivals like Google and Meta are ramping up similar offerings.
Google adds loyalty programs support to organizations structured data
This will enable you to show your special membership pricing in Google Search, espesially if you don't use Merchant Center to send Google this data.
Beyond the keyword: How AI is forging the future of enterprise search
In the rapidly evolving landscape of artificial intelligence, the very definition of “search” is undergoing a profound transformation. No longer confined to simple keyword matching, enterprise search is shifting toward understanding and reasoning over data in a conversational interface, and ultimately, enabling autonomous AI agents to reshape how work gets done in an organization. This evolution — driven by innovations like vector search, knowledge graphs, and agentic reasoning — is reshaping how businesses access, understand, and act upon their vast troves of information.
Google Gemini will let you schedule recurring tasks now, like ChatGPT - here's how
You can tell Gemini to run a specific action every hour, every day, or every week, and it will perform the task at the right times all on its own.
Why user-generated content works well for SEO
Google wants helpful, trustworthy content – and UGC delivers. Find out how to harness reviews, forums, SEO.