Sojern Named Global Marketing Partner by Ascott to Elevate Digital Performance and Direct Bookings
Sojern, the leading marketing platform built for hospitality, has been selected as an official global marketing partner for hospitality company The Ascott Limited (Ascott).
10 must-use marketing updates in the Salesforce Summer 2025 releases
These 10 updates will help marketers in the Salesforce platform work smarter.
30 seconds vs. 3: The d1 reasoning framework that’s slashing AI response times
dLLMs represent a distinct approach to generating text compared to standard autoregressive models, potentially offering benefits in terms of efficiency and information processing, which could be valuable for various real-world applications.
Top Digital Marketing Stats You Should Know!
In this article, we’ve put together some interesting and hard-hitting digital marketing facts and stats to look ahead to how digital marketing can influence your business and marketing outcomes in 2022 and beyond.
AppsFlyer and NAVER Announce Audience Integration to Enhance Digital Marketing Capabilities
SAN FRANCISCO & SEOUL, South Korea--(BUSINESS WIRE)--AppsFlyer, the global leader in marketing measurement, attribution, and data analytics, has announced a new integration of AppsFlyer Audiences with NAVER. The integration enhances audience targeting on NAVER, maximizing the impact of marketing campaigns by targeting AppsFlyer’s predefined audience segments for improved precision. This integration enables advertisers to build granular user cohorts, measure, and optimize campaign performance.
Google's viral AI podcast tool can chat in over 50 languages now and it aced my Spanish test
I made a Spanish AI podcast with NotebookLM's expanded language skills, and it's surprisingly good. Here's what else.
How an 'internet of agents' could help AIs connect and work together
AI agents are everywhere, but they don't talk to each other. AGNTCY, an open-source collective, is trying to change that.
OpenAI adds shopping features to ChatGPT Search
This works for categories on fashion, beauty, home goods, and electronics. Plus, improved citations, WhatsApp Search and trending and autocomplete were added.
Writer releases Palmyra X5, delivers near GPT-4 performance at 75% lower cost
Writer, the enterprise generative AI company valued at $1.9 billion, today released Palmyra X5, a new large language model (LLM) featuring an expansive 1-million-token context window that promises to accelerate the adoption of autonomous AI agents in corporate environments.
4 ways to scale generative AI experiments into production services
Your business must work hard to capitalize on emerging technology. From firm foundations to long-term explorations, here's how to overcome the obstacles.
Meta’s first dedicated AI app is here with Llama 4 — but it’s more consumer than productivity or business oriented
Facebook parent company Meta Platforms, Inc. has officially launched its own, free standalone Meta AI app, a move aimed at delivering a more personal and integrated AI experience across mobile devices, the web, and Ray-Ban Meta smart glasses.
Email Marketing Performance Statistics By Usage, Strategy, ROI, Automation and Facts (2025)
By checking key numbers like open rates, click-through rates, and conversion rates, companies can see what’s working and what needs to change. As email habits shift, keeping up with the latest stats in 2025 is important to stay competitive. This article will shed more light on Email Marketing Performance Statistics.
Yelp launches 15 AI-powered updates for service brands and restaurants
Yelp now make it easier for businesses to capture high-quality leads, streamline restaurant operations, and deliver better customer experiences.
Is your AI product actually working? How to develop the right metric system
With such a complex web of interdependencies among internal and external customers, choosing the right metrics to capture the impact of the product was critical to steer it towards success.
Apple smart glasses are getting closer to becoming a reality, per report
According to the latest edition of Mark Gurman’s Power On newsletter, Apple is continuing to develop its own pair of smart glasses. The product, now codenamed N50, is going to infuse some of the companies AI developments into a pair of glasses that hopefully won’t break.
How Digital Marketing Transforms Brand Reach in the Online Age
Digital marketing has completely changed how businesses interact with consumers. What once required billboards, TV spots, or cold calls has now transitioned into online interactions that can be tracked, measured, and refined in real-time. From small startups to global corporations, brands now rely on this fast-evolving space to remain competitive and relevant.
CTV ad spend jumps 16% as digital video becomes dominant force in TV/video market
One thing driving the spending is streaming platforms' improved programmatic and self-serve activation tools.
EnRoute Growth Platform Unveils EGP SEO Boost+ for Enhanced AI Search Visibility
EGP SEO Boost+ Emerges as a Top All-in-One Platform for SEO, Digital Marketing, and AI Search Visibility
AI Brief , 370% ROI from instant, hyper-personalized AI-driven digital marketing
This article looks at how global and Indian brands are adapting to this shift, the new risks and opportunities emerging for professionals, and how marketers can future-proof themselves in an AI-first era.
Navigating The Complexities Of International PPC Working With Agencies
Scaling PPC across borders? Here’s how to streamline operations and keep campaigns performing across multiple markets.