Mailchimp acquires Chatitive, a B2B messaging startup and Madrona Venture Labs spinout

Marketing giant Mailchimp has acquired Chatitive, a Seattle startup that helps businesses communicate with customers via text messaging.

Top Online Marketing Services You Should Know

The following are common online marketing you can take advantage of and propel your business to success.

Digital Strategies to Engage Local Customers and Streamline the Buying Process in a Remote Society

Local business is continuously getting more competitive, which means getting noticed can be more difficult, especially in a society where most consumers aren't interacting with businesses in person.

Marketing Automation – Do a little or do a lot

Ultimately, by automating your marketing processes you will; drive more engagement, create more leads and most importantly generate more revenue.

What Is The Difference Between Digital And Online Marketing?

Two terms – digital marketing and online marketing are in use these days interchangeably. While they both share points in common, there are some fundamental yet slight differences. Understanding these differences can help you in refining marketing strategies.

27 Free & Low-Budget Marketing Ideas for Any Business

So let’s get started on these marketing strategies that won’t put a dent in your wallet.

FIVE QUESTIONS TO ASK TO GET YOUR E-MAIL MARKETING STRATEGY RIGHT

Email marketing continues to be an integral part of content marketing.

How Small Businesses Can Revamp Their Digital Marketing In 2021

Nowadays, there are many marketing avenues small businesses can take advantage of. But which is best for your business? Let’s look at a few areas you can incorporate into your digital marketing strategy.

Email Marketing Proved To Be Essential In 2020

Despite being a trying year for advertisers, email proved an essential tool for creating connections with consumers and strengthening existing relationships.

Social Media vs. Email Campaigns: Followers or Lists?

Your email lists and social media followers are both integral parts of a comprehensive digital strategy. Learn how to leverage both of them.