Omnichannel marketing is a competitive advantage for B2B marketers this year

The real opportunity to close sales in 2021 isn’t a return to normal, but rather a growth in omnichannel performance.

Mailchimp acquires Chatitive, a B2B messaging startup and Madrona Venture Labs spinout

Marketing giant Mailchimp has acquired Chatitive, a Seattle startup that helps businesses communicate with customers via text messaging.

How to Find any Email Address

Now people are searching online for the product and services they need, and the businesses are also adopting the same strategy and transforming themselves to the customer requirements to get better off the internet and customers.

Five Marketing Strategies For B2B E-Commerce

In this article, I’ll share with you five marketing strategies that I think work best for B2B e-commerce companies today:.

Approaching Email Marketing

Here are a few key areas for email marketers

PANDEMIC – DRIVEN EARLY HOLIDAY PROMOTIONS CANNIBALIZE E-MAIL MARKETING AND SALES ON THANKSGIVING AND BLACK FRIDAY

Concerned about the effects of new pandemic-related restrictions on their operations and consumer optimism, retailers launched their “Black Friday” email promotions early—and the impact of that decision could plainly be seen in Thanksgiving and Black Friday email volume and retail sales.

How Technology Changed the Way of Marketing

here are the top ways in which developing technology has changed the way of marketing.

The Democratization of Data-Driven Marketing and Selling Tools

Like many technology-driven innovations it’s become democratized for the masses, with many ways to utilize it to drive customer and revenue growth. Here are four ways companies can utilize data to make their marketing dollars work a little harder.

10 Email Marketing Tips to Boost B2B Sales

If you're looking for ways to improve your email performance in 2020, it's definitely worth considering these shifts.

Social Media vs. Email Campaigns: Followers or Lists?

Your email lists and social media followers are both integral parts of a comprehensive digital strategy. Learn how to leverage both of them.

5 Email Marketing Tips for B2B Ecommerce Companies to Get More Leads

5 Ways to Get More Leads Using Email

3 Tricks for Getting More Email Clicks

agents and brokers feel largely optimistic