#BestPractices related marketing articles

How to benchmark PPC competitors: The definitive guide

Benchmark PPC competitors across ad networks like Google and Meta and identify top channels, creatives and landing page experiences.

Email Marketing Tactics That Work - Do this not that Jay Schwedelson Podcast

In this article, we’ll explore the latest email marketing best practices based on 6 billion emails sent annually.

New Email Rules 2024: Marketers, Authenticate or Get Trashed

Email authentication is now mandatory in 2024. To avoid emails going to spam or being blocked, marketers must urgently comply with new identity verification requirements from Google and Yahoo by authenticating their email sending infrastructure.

5 Benefits of Email Marketing in 2024

Read on to learn about the types of email marketing, the main benefits and how to develop an email marketing strategy.

Everlytic launches new playbook for email marketing success

New year, same email marketing stats? Everlytic has launched a guide to remedy this.

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