Email Marketing Best Practices and Predictions for 2021

Follow these email marketing best practices and prepare for these predictions to optimize your email marketing campaigns in 2021.

How CRMs Streamline Email Marketing

Using CRM and email marketing tools together can help you create targeted, personalized campaigns.

How Your Business Can Succeed With Email Marketing

Jeremy McGilvrey Gives Tips for How Small Business Owners Can Grow Their Customer Base with Email Marketing

Email Design Trends for 2021

Even though the world looked different in 2020, subscribers’ tastes and preferences continued to shape and change elements of successful email design.

5 Tips to Maximize Paid Acquisition for Email Marketing

Paid acquisition can help you grow your database faster than organic-only methods, but they take special handling so you get the most for your money and avoid the problems that can cause campaigns to fail.

How to Set Up a High Conversion Email Marketing Campaign in 2021

We’ve made it easier for you: our guide to creating an email campaign that converts will walk you through everything you need to have a profitable 2021.

CRM Integrations for Small Businesses

Learn how integrating your CRM software with these nine third-party applications can streamline business operations and increase the value of every customer interaction.

The 6 Best Email Marketing Software of 2020

Helping you market to an existing list of subscribers

PANDEMIC – DRIVEN EARLY HOLIDAY PROMOTIONS CANNIBALIZE E-MAIL MARKETING AND SALES ON THANKSGIVING AND BLACK FRIDAY

Concerned about the effects of new pandemic-related restrictions on their operations and consumer optimism, retailers launched their “Black Friday” email promotions early—and the impact of that decision could plainly be seen in Thanksgiving and Black Friday email volume and retail sales.

Trick or Treat: Pin Your High Hopes on Email Marketing Strategies during COVID-19 Pandemic

In this article, we will point out 5 unique email marketing ideas for any unforeseen situation such as the ones arising from pandemics and lockdowns.

The True Effect of Engaging Visuals in Email Campaigns

Even the best email copy needs a strong visual element. Images and videos can lead to much better email performance. Visual content allows you to strengthen your message and include information that can’t be communicated with text.

Jeremy McGilvrey Shows You How To Succeed with Email Marketing

Follow my recommendations in this post, and you will notice that you will have a great return on your email marketing investment.

How To Grow Your Tech Company With Email Marketing In 2021

Let's take a look at some of the most impactful ways you can boost the success of your email campaigns. This advice is intended to help you build your list, nurture leads and secure more sales.

The Democratization of Data-Driven Marketing and Selling Tools

Like many technology-driven innovations it’s become democratized for the masses, with many ways to utilize it to drive customer and revenue growth. Here are four ways companies can utilize data to make their marketing dollars work a little harder.

Email has been pivotal in 2020 but relevance is still key to engagement

The email channel has been a saviour for many brands during the Covid-19 pandemic, despite its demise being predicted for many years. But to remain effective, brands must organise their data effectively to personalise communication with customers.

How to Improve Your Email Marketing Effort

In the hands of competent and committed marketing professionals, email marketing can deliver amazing results.

Automated Email Sequence Examples

Automated email sequences can keep your customers engaged based on their actions and behaviors.

How to Build Out Your Brand's Email List (and Do It Ethically)

By using the right techniques to build your list, you can ensure that your messages will be welcomed once you start sending them out.

A Welcome Email Can Improve Your Overall CTRs If You Do the Following

If you take the following steps, you will identify what kind of content your leads want to consume, how to use it to nurture them, and how to ensure it brings conversions.

Social Media vs. Email Campaigns: Followers or Lists?

Your email lists and social media followers are both integral parts of a comprehensive digital strategy. Learn how to leverage both of them.