Retail Marketers Double Down on Email

A recent study shows that retail marketers share similar goals for 2017—and they’re looking to meet these goals by stepping up marketing initiatives in a number of areas.

Duck The Spam Folder With Seven Hidden Metrics: The Return Path Study

Email delivery is the dismal science of online marketing. You may devise a brilliant email campaign, only to find it fails because of delivery issues.

The Ultimate Email Marketing Guide to Get You More Sales

Did somebody say – ‘email marketing is dead’? You might want to route some stats their way. As of January 2017, an estimated 3.7 billion web users were using email accounts.

6 Tips to Using Emojis in Your Marketing Campaigns

How a smiley-face in the right place can really improve audience engagement.

5 Questions to Improve Your Digital Marketing

Are you using every available resource to make your digital marketing a success?