Emojis to Win the Inbox
Should email marketers embrace emojis the same way that pop culture has?
More Emails, More Sales? The Surprising Argument For Aggressive Email Marketing
Don't worry about annoying your customers. The data says they don't hate email.
CTOR – the Email Marketing Metric You May Not Know
We’ll review some essential email marketing metrics including CTOR and what they mean to your email marketing.
Marketing Emails Sent at 4 p.m. have the Highest Open Rate
This interesting insight comes from a new study.
Have Emoji Lost Their Email Marketing Mojo?
Are emoji still as effective a marketing gimmick as they were just a year ago?