Now Is the Time for Retailers to Blast Holiday Email Campaigns

If the 2015 holiday shopping season is any indication, retailers would be wise to start their holiday email marketing campaigns if they’re going to get shoppers’ attention this year.

Social Media Marketing Statistics Important to Small Businesses

We’ve collected these social media marketing statistics for small businesses from a variety of sources.

3 Ways Direct Marketers Can Learn from Social Marketing

We all see consumer behavior changing rapidly as hyper-connectivity reshapes long-standing habits and the born-digital members of the Millennial and GenZ generations take their place as many brands' primary targets.