Amazon Ads launches AI tool that builds professional-quality ads
Amazon's new agentic AI tool in Creative Studio lets advertisers quickly turn product insights into polished, multi-format ad campaigns.
Why local SEO is thriving in the AI-first search era
AI may dominate search, but local queries still drive action. Discover actionable steps for maximizing your local presence across platforms.
Warner Bros. Discovery, Nielsen deepen measurement partnership
Warner Bros. Discovery will continue to lean on Nielsen’s Big Data + Panel and adopt new tools from the firm’s Advanced Audience suite next year.
How to scale content without losing your brand voice
Search engines and LLMs reward clarity and distinctiveness, not raw volume. See how the right structures let you publish more without weakening trust.
87% read AI search summaries, 84% shop with AI: Survey
A majority of Americans are using AI in daily life – 87% read AI summaries in search, and 84% turn to AI for shopping. That’s according to new survey data shared exclusively with Search Engine Land by digital marketing firm Centerfield.
Essential Email Marketing Software: Types, Trends, and $14B Growth by 2027
Email marketing software is essential for businesses, with global spending projected to exceed $14 billion by 2027. Key types include newsletter tools like Mailchimp, automation platforms like ActiveCampaign, enterprise solutions like Oracle Responsys, and transactional services like SendGrid. Trends for 2025 emphasize AI personalization, interactivity, and privacy compliance, ensuring scalable demand generation.
YouTube just announced a bunch of AI tools for creators
The software can edit footage, create voiceovers and turn spoken dialogue into song.
What is the Agent2Agent protocol and why should marketers care?
AI tools are smart alone — but unstoppable together. Discover how the Agent2Agent protocol turns collaboration into a marketing advantage.
Best Free Digital Marketing Tools to Grow Your Business Online
Which Best Free Digital Marketing Tools worth using in 2025? From tracking website performance and boosting SEO to designing visuals, sending emails, and managing social media, there are plenty of free options that can make a real difference, so you don’t need to rely on guesswork or expensive software anymore.
We tested every iPad model. Here are the ones worth your money
From the iPad Mini to the iPad Pro, ZDNET tested all the iPad models available to help you choose the right one for your needs.
Breaking down silos to deliver AI-driven marketing at scale
AI won’t transform your marketing until your tech, teams, and processes align. Discover how to bridge the gaps and unlock full ROI.
Claude’s impressive file tools will make ChatGPT and Gemini jealous
Just utter the changes and Claude will edit accordingly without you ever opening those files.
Adobe makes AI agents and orchestrator generally available
Adobe says its new AI agents are ready to automate and optimize everything from site journeys to site fixes.
ChatGPT’s maker will give AI certificates and build its own LinkedIn
OpenAI Jobs Platform and OpenAI Certifications hope to shake up the AI talent market.
How Artificial Intelligence is Transforming Marketing and SEO.
Artificial intelligence (AI) has rapidly become a cornerstone of modern marketing and search engine optimization (SEO).
Digital Marketing Industry Report: 21 Advanced Strategies Disrupting Traditional SEO in 2025
September 17, 2025 - Marketing technology researcher Tony Hayes has released an extensive industry report documenting advanced strategies and emerging technologies that are fundamentally changing how digital marketing professionals operate in 2025.
AI search optimization tools: Geoptie’s all-in-one GEO dashboard is live
Geoptie's all-in-one AI search optimization dashboard is live. Free beta: GEO tools, competitor analysis, citation tracking, and GEO audit reports.
Local Businesses Level Up with Email Marketing Against Corporate Giants
Local businesses are leveraging email marketing to compete with corporate giants through personalized campaigns, AI-driven automation, and targeted strategies like exclusive offers and timed outreach. This fosters customer loyalty, boosts engagement by up to 30%, and delivers high ROI, proving agility and authenticity can level the playing field.
Google grows stake in retail media advertising with Criteo partnership
An integration with Google Search Ads 360 aimed at driving more advertiser demand is just the “first phase” of a larger collaboration.
Gmail makes it easier to manage order updates and deals chaos
Finally, some respite from the order and deal chaos in my inbox.