
Google's Gemini app can now generate videos from static images
But you'll need an Google AI Pro or AI Ultra subscription.

Employee AI agent adoption: Maximizing gains while navigating challenges
While agentic AI definitely marks a turning point in human-computer interaction, moving from tool use to collaboration, the next step is integrating these agents and actually deriving value. At VentureBeat’s Transform 2025, Matthew Kropp, managing director and senior partner at BCG, offered a game plan for workflow evolution, employee adoption, and organizational change.

As AI use expands, platforms like Brain Max seek to simplify cross-app integration
As more companies choose to bring generative AI tools into their workflows, the number of AI applications they need to connect to their stack increases. An emerging trend brings more visibility into all these applications in one place, allowing enterprises to query, search, and monitor their data and AI applications without needing to open additional windows.

PPC budget planning: Aligning business goals, ad spend and performance
Align your PPC budget with business goals using top-down targets, bottom-up forecasts, and actionable performance data.

Dust hits $6M ARR helping enterprises build AI agents that actually do stuff instead of just talking
Dust, a two-year-old artificial intelligence platform that helps enterprises build AI agents capable of completing entire business workflows, has reached $6 million in annual revenue — a six-fold increase from $1 million just one year ago. The company’s rapid growth signals a shift in enterprise AI adoption from simple chatbots toward sophisticated systems that can take concrete actions across business applications.

How To Calculate Your Return On Ad Spend & Ways To Use It
Calculating ROAS and using it in PPC management and performance measurement is a powerful way to ensure you get ROI on your SEM.

How to use AI to turn one event into a month of content
AI lets you personalize outreach, repurpose video and treat event content like a business asset — not an afterthought.

Apple loses AI whiz to Meta with an offer that will make your eyes water
On Wednesday, a Bloomberg report, citing sources with knowledge of the matter, claimed that Meta had offered Pang a package worth more than $200 million to join the company’s “superintelligence” team, a unit set up by Meta chief Mark Zuckerberg with the lofty task of developing a next-level AI capable of surpassing human intelligence.

Dashboards don’t win games, coaching does
You can tweak the metrics all you want — but if you’re not coaching your team, you’re not changing the game.

How ChatGPT actually works (and why it's been so game-changing)
We take a deep dive into the inner workings of the wildly popular AI chatbot, ChatGPT. If you want to know how its generative AI magic happens, read on.

Infinity Digital Shares Insights on Digital Marketing’s Role in Canadian Healthcare Evolution
Infinity Digital Shares Insights on Digital Marketing’s Role in Canadian Healthcare Evolution

How to use GA4 annotations to add context and clarity to your analytics
Finally, annotations return to Google Analytics. Use them to capture business context, align teams and speed up your analysis.

Email Marketing Market Projected to Surpass USD 45 Billion at 2.15% CAGR by 2035
Email Marketing Market Overview:

How to win with your local marketing strategy (with AI, SEO, and Community)
Master local marketing with proven SEO, social, and offline tactics to boost visibility, build trust, and grow your local customer base fast.

DoubleVerify, IAS develop attention measurement solutions for Snap
DV Authentic Attention for Social and Snap Attention Measurement, respectively, combine ad exposure data with Lumen eye-tracking technology.

AWS doubles down on infrastructure as strategy in the AI race with SageMaker upgrades
AWS seeks to extend its market position with updates to SageMaker, its machine learning and AI model training and inference platform, adding new observability capabilities, connected coding environments and GPU cluster performance management.

OpenAI Quietly Adds Shopify As A Shopping Search Partner
OpenAI ChatGPT Search quietly expanded its shopping search features by including Shopify as a data provider.

Klaviyo vs. Mailchimp: Comparing Email Marketing Software
Discover the pros and cons of Klaviyo and Mailchimp for ecommerce business owners. Compare price, customer service, automation, and other tools.

5 Amazon Ads features you’re not using — but should be
Missed these Amazon Ads features? Catch up on Attribution, Prime Video and more ways to drive better, data-backed.

Google Ads adds Zoho CRM integration for customer match and offline conversions
Google Ads now supports direct integration with Zoho CRM, enabling streamlined access to first-party data for improved targeting, attribution, and lead conversion tracking.