Snap's next smart glasses get a major OS overhaul to rival Meta Ray-Bans
Snap has launched Snap OS 2.0 with new features, ahead of its lighter, Snapdragon-powered Specs AI glasses.
11 Best Email Marketing Platforms (2025)
In this article, we'll study the best email marketing platforms on the market, including price and feature comparisons. We'll also cover the must-have features, plus the factors to consider when choosing an email marketing tool.
Turn your scattered data into actionable insights
For marketers overwhelmed by disjointed data... we get it. Discover how to activate what you already have.
What Is Klaviyo? Core Features, Pricing, and Shopify Details
Klaviyo now provides four core platforms: Klaviyo Marketing, Klaviyo Analytics, Klaviyo Service, and Klaviyo Data. Learn how to connect them with Shopify.
Google Ads links web + app campaigns with new features
New Google Ads updates connect web and app activity, providing unified reporting and clearer insight into cross-platform performance.
Google brings the Spotlight fun to Windows PCs with extra goodies
Yes, some inspiration has been drawn, but it goes beyond what Apple allows with Spotlight.
Personas Are Critical For AI search
How to turn existing in-house data into actionable personas that shape briefs, prompts, and outcomes.
Best Free Digital Marketing Tools to Grow Your Business Online
Which Best Free Digital Marketing Tools worth using in 2025? From tracking website performance and boosting SEO to designing visuals, sending emails, and managing social media, there are plenty of free options that can make a real difference, so you don’t need to rely on guesswork or expensive software anymore.
Adapting to the Future of Digital Marketing
The digital marketing landscape continues to evolve at an astonishing pace, forcing brands and agencies alike to rethink the way they connect with audiences. Social platforms, search engines, and mobile-first consumer behavior have transformed advertising from broad awareness campaigns into highly targeted, measurable strategies.
How generative engines define and rank trustworthy content
From training data to citation frequency, learn how generative AI systems assess credibility and decide which sources to surface first.
How SEO fits into a strong digital marketing strategy
SEO doesn’t exist in a bubble. It’s one of the most important building blocks of a strong digital marketing strategy. When combined with other tactics like social media, content creation, email campaigns, and paid ads it can transform the way your business connects with people online.
How SEO fits into a strong digital marketing strategy
SEO doesn’t exist in a bubble. It’s one of the most important building blocks of a strong digital marketing strategy. When combined with other tactics like social media, content creation, email campaigns, and paid ads it can transform the way your business connects with people online.
How SEO fits into a strong digital marketing strategy
SEO doesn’t exist in a bubble. It’s one of the most important building blocks of a strong digital marketing strategy. When combined with other tactics like social media, content creation, email campaigns, and paid ads it can transform the way your business connects with people online.
21 Local Online Marketing Strategies to Attract Foot Traffic (2025)
Local online marketing uses online channels to drive foot traffic to your retail store. Here are 21 of the best tactics to try.
Adobe makes AI agents and orchestrator generally available
Adobe says its new AI agents are ready to automate and optimize everything from site journeys to site fixes.
Amazon debuts AI ‘creative partner’ to aid with campaign development
Now in beta, the agent draws on Amazon’s retail insights to assist with everything from audience research to pumping out final creative assets.
AI search optimization tools: Geoptie’s all-in-one GEO dashboard is live
Geoptie's all-in-one AI search optimization dashboard is live. Free beta: GEO tools, competitor analysis, citation tracking, and GEO audit reports.
Google grows stake in retail media advertising with Criteo partnership
An integration with Google Search Ads 360 aimed at driving more advertiser demand is just the “first phase” of a larger collaboration.
My new favorite note-taking app for MacOS and Linux checks this crucial box - and it's free
I've used a lot of note-taking apps over the years, but Trilium has reset the bar for what I expect in such tools.
Marketing on LinkedIn: What you need to know
Your guide to LinkedIn's tools, strategies and best practices. Updated with information on BrandLink videos.