Microsoft Deputy CISO Says Gen AI Can Give Organizations The Upper Hand
Cybercriminals remain more agile than corporations – they’re not constrained by the need for C-suite approval and testing and regulatory checks and balances. That’s left a lot of organizations essentially showing up to the gun fight with a butter knife. But generative AI has the potential to radically shift that balance, Kelly Bissell, deputy CISO and corporate VP at Microsoft told VentureBeat CEO Matt Marshall, during the Atlanta stop on the AI Impact Tour.
9 Best Business Automation Software in 2024
Business automation software automates repetitive and mundane tasks in a wide variety of business processes, including invoicing, marketing, customer service, data entry, customer communication, and workflow management.
EnsembleIQ BrandLab Custom Marketing and Creative Solutions Win Six AVA Digital Awards
CHICAGO, April 25, 2024 (GLOBE NEWSWIRE) -- EnsembleIQ BrandLab, a full-service strategic marketing and creative agency operated by EnsembleIQ, today announces it has won six 2024 AVA Digital Awards for excellence in digital marketing and web-based design. The AVA Digital Awards is an international competition that recognizes excellence by creative professionals responsible for the planning, concept, direction, design, and production of digital communications.
Transformative Impact of AI, ML in Digital Marketing
Embrace the transformative power of AI and ML in digital marketing. Author Nikita Vora highlights the imperative for continuous learning to thrive in this dynamic landscape.
Industry Leader CTS Technology Solutions Sets Standard for Email Authentication & Security Services
Empowering Businesses with Multi-Layered Defense for Advanced Email Security
Microsoft makes Copilot available to all advertisers
Microsoft Copilot now offers AI-powered conversational support, creative asset recommendations and content generation capabilities.
How to Become a Digital Marketer in 2024?
If you’re interested in the career potential of digital marketing, but you aren’t sure where or how to start, we’ve laid out suggested learning paths below. Following any of these paths will give you a solid foundation in digital marketing basics, and then help you to specialize in one of four areas: search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, or digital marketing. Specializing in any one of these areas will qualify you for one of the increasing numbers of job opportunities, as brands struggle to find people with these skills.
Whitman Shows Its Commitment to Entrepreneurship by Hiring Student-Run POV Digital Marketing Agency
If you’ve noticed some additional content on the Whitman School’s social media platforms lately, it’s likely the work of POV Brand Management, a student-run digital marketing agency working with the school’s Marketing and Communications Department this semester.
Announcing Mad About Marketing — A New Member of the Digital Sukoon Private Limited Family
Mad About Marketing: Revolutionizing the Future of Marketing With Innovation and Community Engagement
Top 5 paid search B2B lead gen strategies for 2024
Generate more B2B leads from your PPC campaigns by leveraging hyper-personalization, ABM, video and interactive content and AI automation.
Driving digital marketing excellence, efficiency & effectiveness: A closer look at Logicloop’s data-backed strategies
CXOToday has engaged in an exclusive interview with Mr. Harish Patel is the Co-founder Logicloop, Realatte & Jucycart.
Google enters its ‘Gemini era’ as search, YouTube ride healthy ad demand
Generative AI and progress on YouTube Shorts monetization were discussion points during the tech giant’s Q1 earnings call.
BESPOKE APPOINTS TWO NEW DIGITAL MARKETING STRATEGISTS
Digital marketing agency Bespoke has appointed two new digital marketing strategists based at its Strawberry Fields offices in Chorley.
TAPinto's DIY Marketing Platform Wins National First Place Award for Digital Media Innovation
The Local Media Digital Innovation Awards honor the best in local digital media throughout the country in 11 categories. “It is a highly competitive contest designed to recognize both large and small media companies for their outstanding work,” LMA said in a news release.
The Rise Of AI In Martech: Transforming Digital Marketing Strategies
By analysing patterns and trends in vast datasets, AI enables marketers to gain invaluable insights into consumer behaviour, preferences, and purchasing patterns. This data-driven approach empowers brands to tailor their marketing strategies at each stage of the funnel, from awareness to conversion, with unparalleled accuracy.
Intel Reports 9 Percent YoY Q1 Growth Driven By Computing, AI And Edge Products
The company today reported first-quarter revenue of $12.7 billion, up 9% year over year (YoY). It is forecasting second-quarter 2024 revenue to be $12.5 to $13.5 billion.
Iconic Digital Secures Top Spot at BizX 2024 Awards, Exemplifying Excellence in Digital Marketing
Iconic Digital, an elite performance marketing agency in this rapidly evolving context, has proven its mettle by clinching the Best Overall Business title at the prestigious European BizX Awards 2024 in Liverpool. The accolade recognizes the firm’s pioneering strategies in digital marketing and sets a new benchmark for industry excellence.
Retail media spend up 12% in 2023 as digital landscape shifts
Overall digital advertising spend grew 11% in 2023 to £29.6bn, according to data from IAB and PwC.
iOS 18 could be loaded with AI, as Apple reveals 8 new artificial intelligence models that run on-device
Apple has released a set of several new AI models that are designed to run locally on-device rather than in the cloud, possibly paving the way for an AI-powered iOS 18 in the not-too-distant future.