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Latest Email marketing articles

Apple boosts MLS Season Pass with expanded content, programming

Android users can now download the Apple TV app from the Google Play app store and subscribe to MLS Season Pass using their Google Play account.

How the Rise of Streaming is Democratizing TV Advertising

As connected TV (CTV) rapidly becomes the dominant method for consuming television, it also has become the fastest-growing ad channel in the U.S., accounting for one in every 10 dollars spent on digital advertising, according to Emarketer. In fact, U.S. brands alone spent more than $28 billion on CTV advertising last year, making up one-third of the total amount of money spent on TV advertising as a whole.

10 Ecommerce Email Marketing Strategies for 2025

Email marketing remains one of the most effective tools for ecommerce businesses, and as we approach 2025, the landscape is evolving rapidly. To stay ahead, brands must adopt innovative strategies that align with emerging trends and consumer expectations. In this article, we’ll explore 10 proven tactics to future-proof your ecommerce email marketing and drive sales in 2025.

Google AI Overviews now showing on more Google Lens results

Plus, Google iOS app now can search the screen you are reading.

Apple Debuts $599 iPhone 16e With Its First Custom Modem

The iPhone 16e offers most of the features from the iPhone 16 for $200 less.

Walmart’s global ad biz grew 27% in 2024 ahead of Vizio integration

Advertising offerings continue to be a growth driver for the big box retailer, which saw revenue increase 4.1% in Q4.

Exponential Growth Expected for Healthcare Digital Marketing Market With Complete SWOT Analysis by Forecast From 2025 to 2032

The healthcare digital marketing market is estimated to be valued at USD 2.53 Billion in 2024 and is expected to reach USD 13.1 Billion by 2031, growing at a compound annual growth rate (CAGR) of 26.5% from 2024 to 2031.

LinkedIn launches two tools to enhance marketing attribution

LinkedIn introduced two new features aimed at helping marketers optimize their campaigns and prove their impact: the Conversions API (CAPI) and the Revenue Attribution Report (RAR).

How AI makes marketing data more accessible and actionable

AI-powered insights help you make data-driven decisions instantly, rather than waiting on analysis. Not only do you work faster, you work smarter.

Google Lens Update Lets You 'Search Your Screen' on iPhones

The feature appears to be a limited version of Android's Circle to Search, contained within a few apps. Will it convince some Apple lovers to jump ship, or at least ditch Safari?

10 key reasons AI went mainstream overnight - and what happens next

Not long ago, AI seemed like a futuristic idea. Now, it's in everything. What happened?

OpenAI’s ChatGPT explodes to 400M weekly users, with GPT-5 on the way

OpenAI’s ChatGPT has surpassed 400 million weekly active users, a milestone that underscores the company’s growing reach across both consumer and enterprise markets, according to an X post from chief operating officer Brad Lightcap on Thursday.

Best email marketing platforms in 2025

In this guide, I and the Cybernews expert team, have compiled a comparison of the best email marketing platforms in 2025. By investigating and analyzing key features, ease of use, pricing plans, customer support, and integration, we focused on the major selection criteria for all sizes of businesses.

A Stytch in time: Connected Apps untangles authorization tie-ups for AI agents

AI agents are set to change ID authorization: As they integrate behind the scenes, they will need to move seamlessly between different apps on our behalf, and not get continually halted by login screens.

How To Start a Newsletter To Earn Subscribers

This guide to how to start a newsletter will help you assemble emails that your customers will actually look forward to opening.

9 essential geotargeting tactics for Google Ads

Here’s how to move beyond basic location settings and implement advanced targeting for smarter Google Ads campaigns.

Email Marketing Software Market Global Trend Analysis and Forecast 2031 , HubSpot, Inc., Intuit Inc., ConvertKit LLC

Rising demand for affordable digital ads, AI-driven personalized marketing, & global internet growth fuel the expansion of the email marketing software market.

Sitecore Supercharges Intelligent Digital Experience Platform and Content Management System for Marketers

SAN FRANCISCO, Feb. 19, 2025 /PRNewswire/ -- Sitecore®, a global leader in digital experience software, today announced more than 250 market-leading innovations for its intelligent digital experience platform (DXP) and content management system (CMS). Highlights include big advances in Sitecore Stream AI capabilities and key solutions – all designed to empower marketers to build and deploy standout digital customer experiences.

Predictive Analytics Methods to Improve Email Marketing

Michael Ethan, Manager of Blue Mail Media says, predictive analytics is powerful than any other email marketing technique in terms of creating a long-term relationship with the audience. It helps you better manage your customer base and increase the sales rate, all at the same time.

Google Lens just got an upgrade on your iPhone. Here’s how it works

New features coming into focus

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