WPP bounces back from tough H1 with key new business gains in Q3
Drivers of the agency holding group’s strong quarter include growth from top 10 clients and big wins like Unilever’s media, retail media and creative accounts.
Inbound or outbound? What 1,000 consumers reveal about search, social and AI
Learn how consumer habits impact inbound vs. outbound marketing, plus the value of SEO, social media and AI in driving conversions.
Microsoft and Salesforce clash as autonomous agent race heats up
Digital agents powered by artificial intelligence have emerged as the latest battleground for major technology firms.
The Browser Company is already onto its second product — but it promises it’s not leaving Arc behind.
The Browser Company is already onto its second product — but it promises it’s not leaving Arc behind.
Why you’re probably underutilizing email sequences
Mining customer data for insights, and turning those insights into actions, is easier than ever before.
Walmart parodies TV hits in Black Friday ‘advertainment’ series
“Deals of Desire” taps into customers’ “main character energy” and follows similar efforts from the retailer that bridge content and commerce.
A New Era Of SEO: Leveraging YouTube, LinkedIn, And Cross-Channel Strategies For Success
Unlock the future of SEO with cross-channel strategies. Learn how to leverage YouTube, LinkedIn, and more for visibility.
Consistently Each Year, This Has Been the Best Time to Buy Apple Products
Apple offers a trademark impressive blend of elegant design and user-friendly features in its devices, from the new iPhone 16 to the powerful iPad Pro and the editor-favorite MacBook Pro. While these are among the best when it comes to seamless integration between hardware and software, they’re not exactly cheap. But with some planning and patience, you can snag an Apple device at a discount, as we typically see its gadgets go on sale at certain times of the year. For instance, during Prime Big Deal Days earlier this month, the just-released Apple Watch Series 10 $25 off.
Notion is making a super customizable email app
The Notion-flavored Mail app will let you freely organize your inbox and set up automations using Notion AI.
11 Tips For How To Find Great Writers
Make your content shine with the help of great writers. Explore these top tips for finding experienced content writers for your website.
When and how to use images in B2B emails
Creative ideas to balance visuals with functionality in your B2B emails — even in Outlook-dominated inboxes.
Enterprise AI moves from ‘experiment’ to ‘essential,’ spending jumps 130%
A new study reveals that generative AI has rapidly transformed from an experimental technology to an essential business tool, with adoption rates more than doubling in 2024.
Kristina Kajic Receives a 2024 Global Recognition Award for Innovation
Kajic's business model, which integrates the monetization of social platforms and direct selling approaches, has influenced the industry, setting new standards for success in digital marketing. Her strategies have driven her business achievements and created opportunities for aspiring entrepreneurs worldwide.
The mainframe’s future in the age of AI
Many companies are already using AI to assist with their mainframe modernization efforts, and many plan to run AI on big iron as well, survey says.
Email Marketing in Retail: A Guide for Your Store (2024)
Got a retail business and want to increase sales? Learn how email marketing is helping small businesses grow and how to use it today.
The marketing job market: Here’s what the numbers say
It’s more challenging to get a marketing job today than it was five years ago, according to 68% of industry professionals surveyed by CMI.
The Lesser-Known Reason Costco Installed New Membership Card Scanners in Stores
It's a matter of managing Costco's inventory
Why you’re probably underutilizing email sequences
Go beyond cold outreach with email sequences. Automate follow-ups, reminders and more to keep your audience engaged.
The enterprise verdict on AI models: Why open source will win
The enterprise world is rapidly growing its usage of open source large language models (LLMs), driven by companies gaining more sophistication around AI – seeking greater control, customization, and cost efficiency.