Digital marketing in 2025: Trends and strategies
Digital channels keep rewriting the rules of customer engagement. Marketers in 2025 face more data, more screens, and less consumer patience. Only the brands that plan now will keep pace tomorrow.
Lead gen PPC: How to optimize for conversions and drive results
Build a smart plan for improving PPC conversion rates – from ad copy and bidding to landing pages and CRM integration.
ChatGPT free users finally have access to this really helpful feature
Now, ChatGPT can remember details about you for added assistance. Here's how to access the feature - if you really want it
Data Speaks Launches to Redefine Marketing Measurement for the Digital Era
Portland-based firm introduces transparent, AI-powered platform to help marketers identify true sales drivers and stop wasting budget
LinkedIn’s new playbook taps creators as the future of B2B marketing
LinkedIn’s new guide reveals how B2B creator content is reshaping the buyer journey and why you need to act now to stay relevant and trusted.
How much information do LLMs really memorize? Now we know, thanks to Meta, Google, Nvidia and Cornell
Most people interested in generative AI likely already know that Large Language Models (LLMs) — like those behind ChatGPT, Anthropic’s Claude, and Google’s Gemini — are trained on massive datasets: trillions of words pulled from websites, books, codebases, and, increasingly, other media such as images, audio, and video.
The complete guide to optimizing content for SEO (with checklist)
Learn how to craft content that stands out, drives search traffic, is visible in AI-powered search, and resonates.
Snapchat now has a standalone app for making gen AI augmented reality effects
Snap's Lens Studio isn't just for professionals anymore.
OpenAI hits 3M business users and launches workplace tools to take on Microsoft
OpenAI announced Wednesday that its business user base has surged 50% since February, reaching 3 million paying enterprise customers as the artificial intelligence company unveiled an expansive suite of new workplace tools designed to compete directly with Microsoft’s enterprise AI offerings.
An In-Depth Guide To Apple Search Ads
Whether your app is core to your business or a secondary channel, Apple Search Ads can drive value. This guide shows how to get started.
LLMS.txt isn’t robots.txt: It’s a treasure map for AI
Not just another SEO file – LLMS.txt curates your site’s best AI-digestible content for inference. Here's how to use it.
How to rank higher on Google (even if you’re just getting started)
This guide walks you through SEO strategies to help you rank higher on Google. No shortcuts. Just steps that align with how search works today (and don’t require you to be an SEO guru!).
Email Marketing for Musicians Made Easy
Email marketing puts you center stage at a sold-out show for your die-hard fans. Your email list is a community you own, composed of subscribers who want to hear directly from you. Over email, you can promote your next release, announce a tour with ticket links, and share other news with an attentive and exclusive audience.
Claude’s Hidden System Prompts Offer a Peek Into How Chatbots Work
Anthropic Claude's hidden system prompts offer insights into how to get the best responses out of chatbots.
AI is making a major impact of email marketing teams, report finds
AI is helping email marketers move faster, but many of the old, familiar challenges remain.
HubSpot announces deep research connector to ChatGPT
HubSpot is putting doctorate-level research into its CRM with a connector to ChatGPT.
Mistral AI’s new coding assistant takes direct aim at GitHub Copilot
Mistral AI unveiled a comprehensive enterprise coding assistant Wednesday, marking the French artificial intelligence company’s most aggressive push yet into the corporate software development market dominated by Microsoft’s GitHub Copilot and other Silicon Valley rivals.
Industry Voices , Luxury Automakers Leverage AI-Powered Marketing
One of the most significant advantages of AI-driven marketing is its ability to create hyper-personalized customer journeys. Predictive analytics plays a central role in this transformation.
Report finds consumers want deals from AI, not simulated conversation
There’s a disconnect between how consumer goods marketers use AI and what customers want from it.
Adobe expands its suite of AI agents with Product Support and Data Insights agents
Adobe’s human-centered approach to AI is becoming a reality as new agents roll out.