Digital Marketing: 8 Major Changes From the Last 10 Years
Digital as a whole is probably the most rapidly-changing business sphere around, and marketing is no exception. To demonstrate this, let us transport you back in time, to the bygone age of 2015, when fidget spinners were at their peak, Facebook seemed unstoppable in the realm of social media, Siri and Alexa were still novelties, and “Doge” was only a Shiba Inu from a meme. Here are some of the biggest changes in digital marketing to have happened since then:
Artificial Intelligence and Digital Marketing: What the IAB 2025 Study Reveals
Interactive Advertising Bureau (IAB) has published its report “State of Data 2025:
Microsoft infuses enterprise agents with deep reasoning, unveils data Analyst agent that outsmarts competitors
The company announced Tuesday evening two significant additions to its Copilot Studio platform: deep reasoning capabilities that enable agents to tackle complex problems through careful, methodical thinking, and agent flows that combine AI flexibility with deterministic business process automation. Microsoft also unveiled two specialized deep reasoning agents for Microsoft 365 Copilot: Researcher and Analyst.
Is your email platform built for today’s email challenges?
Email has gotten complicated. Is the platform your email team is using equipped to handle it?
March Madness 2025: How to Watch Every NCAA Game Online
Stream the bracket-busting Sweet 16 college basketball matchups, including #1 Duke vs. #4 Arizona, starting at 7:09 p.m. EST on March 27.
LinkedIn introduces AI and automation tools to improve ad performance
LinkedIn introduces AI and automation tools to improve ad performance
The best small-business CRM software: Expert tested
The best CRM software for small businesses combines affordability, scalability, and customer management. These are ZDNET's favorites.
Generative AI is finally finding its sweet spot, says Databricks chief AI scientist
As generative AI begins helping solve real-world problems, a new kind of data analytics is emerging, says Jonathan Frankle.
Acoustic Unveils 2025 Marketing Benchmark Report
New insights reveal the enduring power of email with global and industry-specific trends in email engagement and performance
MENA marketing disrupted: Trends and predictions shaping the rest of 2025
At Google, we’re on a journey to empower marketers to harness this potential. We're already collaborating with leading thinkers across the region to explore and implement technologies that will define tomorrow's campaigns, a trajectory that has 2025 starting with promise.
Instacart combines AI and people power to check more items off your grocery list
The grocery delivery company unveils its new Store View and Second Store Check tools to help dispel your 'out of stock' blues.
Meet LLMs.txt, a proposed standard for AI website content crawling
Find out what llms.txt is, how it works, how to think about it, whether LLMs and brands are buying in, and why you should pay attention.
Leaders Share 11 Email Marketing Lessons in Honor of National Email Day
National Email Day is a prime opportunity to reflect on the lessons professionals have learned over the years in the ever-evolving field of digital marketing. From fine-tuning strategies to leveraging new technologies, email marketing has grown into a highly sophisticated discipline.
Microsoft introduces deep research and analysis tools for Copilot
They will roll out to customers with a Microsoft 365 Copilot license in April.
Image Optimization Market Insights: Fueling Growth in Digital Marketing and E-Commerce , Most Leading Companies - TinyIMG, Nekkra UG, ShortPixel, Piio, ImageKit.io
Global Image Optimization Market reached US$ 153.2 Million in 2023 and is expected to reach US$ 238.7 Million by 2031, growing with a CAGR of 5.7% during the forecast period 2024-2031.
Email Marketing in the iOS18 Era: What You Need to Know
Apple’s new iOS18 release in December 2024 came with major changes to the Apple Mail inbox. These include mail categories, AI summaries, branded mail and digest view. Each new feature brings new opportunities and challenges for email marketers to stand out in subscriber.
9 CRM trends for 2025: AI reshapes the customer equation
AI is accelerating the evolution of customer relationship management (CRM), with agentic AI, a shift to targeted use cases, and workforce realignments on the horizon.
Email Marketing Software Market Global Trend Analysis and Forecast 2031 , HubSpot, Inc., Intuit Inc., ConvertKit LLC
Rising demand for affordable digital ads, AI-driven personalized marketing, & global internet growth fuel the expansion of the email marketing software market.
Email Newsletter Strategies: How to Engage Your Subscribers All Year Long
Let’s consider practical email newsletter strategies companies can adopt to engage subscribers all year and help reinforce sustainable customer relationships and unlock the true potential of email channels.
Future of Mobile Marketing: $57,850 Million Market Opportunity Fueled by Digital Commerce Trends
The growing reputation of on-demand businesses, rise in omnichannel shopping adoption, and demand for customization drive the global mobile marketing market.