Search Engine Marketing Tools: Essential Picks for Marketers
This article will explore the top SEM tools that can improve your marketing. These tools' comprehensive features range from keyword analysis to ad campaign management and analytics, all aimed at improving ROI and SERP visibility.
Omnicom’s bets on precision marketing contribute to growth bump
Flywheel Digital, the group’s largest acquisition to date, is a key piece of its evolving pitch around digital commerce, retail.
How to benchmark PPC competitors: The definitive guide
Benchmark PPC competitors across ad networks like Google and Meta and identify top channels, creatives and landing page experiences.
How digital marketing can be empowered to create more personalised experiences
Relevance and personalisation are increasingly becoming important for brands and marketers to scale up their engagement with consumers and increasing customer satisfaction. In today’s volatile business environment, harnessing data analytics to strengthen digital marketing strategies for hyper-personalised experiences is essential.
Short-Form video’s impact on digital marketing
In the rapidly evolving domain of digital marketing, short-form video content has established itself as a pivotal element. The diminishing attention spans of today’s audiences necessitate that marketers capture and sustain interest with immediacy, making short-form videos an indispensable strategy for conveying messages succinctly and compellingly.
Airbnb dominates in search sentiment report
The findings illustrate the importance of long-term consistency and managing search volume to maintain strong customer sentiment.
Exclaimer launches new Campaigns feature to boost marketing reach and customer engagement through personalized email signatures
LONDON--(BUSINESS WIRE)--Exclaimer, the leading email signature management platform, today announced the launch of its latest feature, Campaigns, a powerful new tool designed to transform the way brands engage with audiences through email signature marketing.
10 Email Marketing Tips To Grow Your Business in 2024
Email marketing allows you to create content that resonates deeply with your audience. However, it’s important to write compelling subject lines, create clear calls to action, monitor analytics and perform A/B testing. You can develop campaigns that lead to sustained growth by refining your strategy based on results. Even better, you’ll be able to drive profits for your business and increase customers in the years to come.
Klaviyo introduces AI to enhance digital marketing
AI may level the playing field for advertisers, but only those who harness its power for innovation will thrive.
Zib Digital prepares for digital marketing transformation with Google’s Search Generative Experience
Thanks to the ever-evolving algorithms of search engines, it becomes increasingly difficult to maintain the interest of a digital user. As search engine king Google announces the launch of their Search Generative Experience tool, Zib Digital, a leading Melbourne digital marketing agency, prepares to align with the inevitable industry transformations.
QR TIGER Unveils 2024's Digital Marketing Trends
We’re here to talk about AI, the buzz of new social media platforms, SEO trends, some of the best QR code generator advancements, and the delicate dance with data privacy.
Revolutionizing Digital Marketing: GDC Unveils Its AI Advertising Solutions
GD Culture Group Limited (“GDC” or the “Company”) (Nasdaq: GDC) and its subsidiary, AI Catalysis Corp. (“AI Catalysis”), have unveiled an AI Advertising solution, which offers efficient AI-powered digital marketing content creation and a holistic strategy. The solution is designed to optimize the ad creative process and maximize social marketing influence, which is potentially reshaping the digital advertising landscape.
20 Most Profitable Email Newsletters on Substack
In this article, we will take a look at the 20 most profitable email newsletters on Substack. If you want to skip our detailed analysis, you can go directly to the 5 Most Profitable Email Newsletters.
Is Selling the Best Use of Marketing Emails?
50% of brand marketers report that email is "very important" in driving conversions.
Email tactics and CTAs for lead generation: Best of the MarTechBot
See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: lead gen tactics, CTAs for email.
Rogerwilco enhances digital marketing through AI-based product
Rogerwilco, a leading end-to-end digital customer experience (CX) agency, has announced that it has added a cutting-edge AI-based predictive neuroscience tool to its suite of services. This is to guarantee the biggest bang for the advertising design buck.
A Marketer’s Guide To Generative AI Startups
Marketers know all about hype. And generative AI is in the middle of a feeding frenzy.
Study: Why your emails are being opened, but not clicked
Consumers are now said to be more responsive to email marketing nowadays as a result of COVID-19