#App related marketing articles

Perplexity AI just launched a Windows app - and you can speak to it

You can use Perplexity's Windows app with a free account. It offers all the features of the website and more.

I spoke with Google's Head of Android about the future of AI - and smart glasses are involved

An intimate conversation with Google's Sameer Samat on the company's approach to AI, the future of wearables, and more.

Google’s native multimodal AI image generation in Gemini 2.0 Flash impresses with fast edits, style transfers

The newly available experimental version, gemini-2.0-flash-exp, enables developers to create illustrations, refine images through conversation, and generate detailed visuals based on world knowledge.

How To Scale Your Business Using Zero-Party Data

Zero-party data is information consumers willingly share with a brand, providing businesses with highly accurate insights for smarter marketing. With privacy concerns rising and data regulations tightening, third-party data is becoming obsolete.

Meta Is Ready to Rock Nvidia’s Boat With Its In-House AI Chip

Gradually, then suddenly, the big tech companies are replacing Nvidia's pricey AI chips.

Generative AI is finally finding its sweet spot, says Databricks chief AI scientist

As generative AI begins helping solve real-world problems, a new kind of data analytics is emerging, says Jonathan Frankle.

Top 5 tactics to boost PPC lead quality in 2025

Your PPC ads should bring in buyers, not browsers. These tips will help you attract and convert the right prospects.

Nous Research just launched an API that gives developers access to AI models that OpenAI and Anthropic won’t build

Nous Research, the New York-based AI collective known for developing what it calls “personalized, unrestricted” language models, has launched a new Inference API that makes its models more accessible to developers and researchers through a programmatic interface.

New Wix Automations Makes It Easy To Grow Revenue And Engagement

Wix introduces new Automations to help businesses turn customer actions into revenue and stronger engagement

Amazon shores up stronger CTV position with Complete TV solution

The new tool utilizes Amazon’s real-time data insights to maximize a campaign’s reach and frequency across linear and streaming channels.

Meta wants its advertisers to connect to Google Analytics

Meta is offering advertisers early access to ad system updates in return for integrating Google Analytics with their ad accounts.

Sojern launches fully managed e-mail marketing service for hoteliers

Marketing platform Sojern has rolled out a fully managed e-mail marketing service that is said to be the hospitality industry’s first solution to streamline marketing, making it easier for hoteliers to drive direct bookings, build guest loyalty, and reduce OTA dependence.

New Wave of SMBs is Social-First, Technology Driven, and Highly Adaptable

Constant Contact's Small Business Now report reveals how early-stage SMBs are leveraging new marketing strategies to enhance customer relationships, drive efficiency, and navigate unexpected challenges

Select Apple One subscribers get two new perks

Apple is quietly introducing two new perks for some of its Apple One subscribers. One is already available, while the other must wait until the company releases a new iOS update.

Instagram is testing a Discord-like 'Community Chat' - here's how it works

The new feature will enable up to 250 people in a group. And yes, admins will get moderation tools.

Google Gemini just made two of its best features available for free

Originally for Gemini Advanced subscribers, you can now access these features at no cost in the Gemini app.

Google Gemini Is Coming to a Robot Near You

DeepMind has announced Gemini Robotics, a model specifically designed for real-life robots with articulate hands.

Apple Pay Review

Apple Pay has paved the way for cash-free, card-free shopping, and it gets better with every iOS iteration. Considering it only works with iPhones, Apple Pay is our Editors' Choice winner for Apple users, while Google Wallet is our Editors' Choice for Android.

Google Gemini wants to read your search history

When you select the Gemini Personalization model, a confirmation pop-up will appear. If you grant permission, you allow Gemini to access your search history, which enables the chatbot to provide more relevant responses. To use this feature, you must ensure that your Web & App Activity setting is enabled.

The Best Email Marketing Software for 2025

Read on for all our top picks, links to our in-depth reviews of each, and buying advice to help you choose the right email marketing solution for your business.

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