#Apple related marketing articles

Apple acquires RAC7, its first-ever video game studio

Exclusive: Apple has acquired the two-person studio behind Sneaky Sasquatch, one of Apple Arcade's most popular games.

Your Chrome and Android devices just got useful assistive features for free - here's what's new

The company is rolling out these new features on Global Accessibility Awareness Day.

The only thing I want from Apple's big 2025 redesign is a

There are a lot of rumors flying around about a big iOS and macOS redesign coming this year, perhaps as a distraction to the continued issues around Apple Intelligence. And while I’m game for a fresh coat of paint across the software I use every single day, I have one plea while Apple’s at it: Please, for the love of god, make the Notes app render the letter “a” properly.

Step aside, Siri: Perplexity's new AI voice assistant for iPhone can take it from here

Using the app's new voice assistant, you can ask it to play music, access your calendar, send an email, get directions, and more.

Apple Maps will now help you dine at the finest with a side of golfing

Apple Maps

Anthropic launches Claude web search API, betting on the future of post-Google information access

Anthropic has introduced a web search capability for its Claude AI assistant, intensifying competition in the rapidly evolving AI search market where tech giants are racing to redefine how users find information online.

Adobe Premiere Pro vs. Apple Final Cut Pro: Which Video Editing App Should You Use?

I've been testing both for years and can walk through all the most important aspects you need to consider before committing to either.

I use these 7 apps every day to make me more productive

Here’s a deeper dive into each of the apps, some of the best in the App Store, and how they contribute to my weekly

10 best Apple Watch features that transformed how we track our health and fitness

The Apple Watch is turning 10, and these features left the biggest mark throughout the years.

What is Solarium? Everything we know about Apple's biggest UI overhaul in a decade

Solarium is reportedly coming to the iPhone, iPad, Mac, Vision Pro, and Apple Watch -- everything. And it'll be all about bright translucency.

6 things I did immediately after installing iOS 18.5 on my iPhone - and why you should too

Though iOS 18.5 isn't a major update, there are some tasks you should perform after installing the new version.

Your iPhone is getting these useful features with iOS 19 - including a big one for multitaskers

Ahead of WWDC 2025, Apple has confirmed a list of features coming with iOS 19 later this year. Here's the rundown.

I drove 500 miles with Android Automotive, here’s why every car needs it

The worlds of smartphones and cars have long been colliding, as Google and Apple have prioritized building new experiences with CarPlay and Android Auto, respectively, even as carmakers have continued to develop their own infotainment experiences.

Apple smart glasses are getting closer to becoming a reality, per report

According to the latest edition of Mark Gurman’s Power On newsletter, Apple is continuing to develop its own pair of smart glasses. The product, now codenamed N50, is going to infuse some of the companies AI developments into a pair of glasses that hopefully won’t break.

Google One hits 150 million subscribers - looks like we're willing to pay for AI after all

While most people say they're not willing to pay for generative AI features, people who actually use AI are.

3 things I want to see from the new Apple Health at WWDC 2025

Here are three key areas Apple can improve in a redesigned Apple Health.

I am a hardcore Windows PC user, but the new Mac Studio has me rethinking everything

Apple's Mac Studio delivers impressive performance thanks to its M4 Max chip. The chipset and its space-saving design make the desktop a must-have for professionals and creatives.

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