#Apple related marketing articles

MobileAction Enters Strategic Partnership with Skai to Enhance Apple Search Ads Capabilities

The deal cements MobileAction’s position as the leading Apple Search Ads campaign management platform for app developers and marketers.

OnePlus 13 vs. iPhone 16 Pro Max: Which comes out on top?

A new Android phone has been released: the OnePlus 13. Like its predecessor, the OnePlus 12, this latest model is expected to rank among the top Android phones of the year, much like the Apple iPhone 16 Pro Max, regarded as one of the best Apple phones this year. Crammed full of the latest in hardware and technology, these two big-screen smartphones share a lot in common but have a lot of differences, too — not least a big gulf in price.

Nvidia uses GenAI to integrate Omniverse virtual creations into physical AI apps

Nvidia unveiled generative AI models and blueprints that expand Nvidia Omniverse integration further into physical AI applications such as robotics, autonomous vehicles and vision AI.

OpenAI rolls out ChatGPT for iPhone in landmark AI integration with Apple

OpenAI demonstrated its new iPhone integration on Wednesday as iOS 18.2 rolled out to users, bringing ChatGPT directly into Siri, writing tools and camera features.

Apple is reportedly working on ‘LLM Siri’ to compete with ChatGPT

A more conversational Siri could arrive in 2026, according to Bloomberg.

Apple unveils AI decision that is a major blow to Nvidia

The tech sector giant has been in full focus as more and more consumers start to experience Apple Intelligence, its new generative AI platform installed in new iPhones, iPads and Mac computers.

Apple begins selling News ads directly as its advertising ambitions grow

Axios reported that the tech giant is no longer relying on third-party vendors and is now pitching marketers on ad units within the News feed and individual stories.

Apple's 2024 App Store winners are out. Here's the full list and ZDNET's favorites

You might just discover your next favorite app from this year's winners. We did.

iPad mini 2024 review: unbeatable, in unexpected ways

My initial experience with the iPad mini was a roller coaster of bewilderment and appreciation. On one hand, I couldn’t look past the lukewarm “upgrade” situation this year. A faster processor? Good. A massively hyped AI software that is “meh” and “misfiring” to this day? I certainly don’t want that upgrade.

Apple plans $1 billion manufacturing plant investment in Indonesia, minister says

Tech giant Apple plans to invest $1 billion in a manufacturing plant in Indonesia that produces components for smartphones and other products, Indonesia's investment minister said on Thursday.

Apple Music’s yearly recap is finally available in the app

Now you can see your top songs and artists of the year directly within Apple Music.

ChatGPT adds more PC and Mac app integrations, getting closer to piloting your computer

OpenAI has expanded the number of applications its desktop apps can work with, including allowing Advanced Voice Mode to work with other apps, and is moving closer to ChatGPT using computers.

How I made my Android tablet better than a Windows laptop

Roughly two years ago, I argued how almost every company making Android devices wants an ecosystem like Apple, but they just can’t have it! Two years later, I still feel the same, even though brands have landscaped their ecosystems to present better cross-device connectivity (an essence of ecosystems).

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