Email Marketing in Retail: A Guide for Your Store (2025)
Got a retail business and want to increase sales? Learn how email marketing is helping small businesses grow and how to use it today.
10 Best AI Email Marketing Software Tools (January 2025)
Today's AI email marketing software tools can analyze behavior, predict engagement, and craft personalized content that resonates with each recipient. As businesses and brands seek deeper connections with their audiences, these top tools show us exactly how AI and smart automation are reshaping how brands connect with customers.
Smarter Ads, Bigger Impact: Why AI is the Missing Link in Digital Marketing
Have you considered what your AI digital marketing strategy will be for the new year and beyond?
Capturing Hotel Demand at Scale: How Digital Marketing Automation is Shaping the Future of Hospitality
In today's hyper-competitive hospitality landscape, hotels can no longer rely on a “build it and they will come” mindset. The hunger for travel is insatiable, but the demand for a hyper-personalized experience that starts long before a potential traveler clicks ‘book now’ has hit an all-time high. In this market, loyalty must be earned – not given, and digital marketing is not a luxury, it's a necessity.
Adobe Express partners with Box
Box enterprise users can edit images, and soon videos, collaboratively using genAI tools through an Adobe Express integration.
What’s the difference between agentic AI and generative AI?
Two types of AI are dominating the conversation around artificial intelligence. That could change at the rate AI is moving.
My Experience Reviewing 10 Best Email Marketing Software
Based on my personal experience, I’ve broken down the best email marketing tools balance functionality, ease of use, value.
How To Leverage GA4 For The Analysis Of International SEO Strategies
Learn how to effectively analyze and refine your international SEO strategies using actionable insights from Google Analytics 4.
Future-Proof Your Email Campaigns With These Best Marketing Tools For SMEs This 2025
These platforms don't just tick the boxes of affordability and ease of use; they also bring innovative features
The two approaches to AI implementation: Collaboration vs. independence
From AI teams to solo creators, learn how to align AI strategy with business goals and drive innovation effectively.
Top 10 Trends Shaping Digital Marketing in 2025
Digital marketing continues to evolve rapidly, driven by the rapid advancement of artificial intelligence (AI) tools. Changes in consumer behavior and a focus on personalization and the data driving it will impact digital marketers more profoundly in 2025. Partnering with experts who can help hoteliers navigate this evolution will ensure a smooth transition and, in turn, enhance the customer experience. Here are 10 digital marketing trends we believe will have the most significant impact on our industry.
OpenAI’s agentic era begins: ChatGPT Tasks offers job scheduling, reminders and more
ChatGPT is taking a significant step toward becoming a full-blown personal assistant with the release of a new feature called Tasks. This could signal that OpenAI will release more agents in the future.
OpenAI’s agentic era begins: ChatGPT Tasks offers job scheduling, reminders and more
ChatGPT is taking a significant step toward becoming a full-blown personal assistant with the release of a new feature called Tasks. This could signal that OpenAI will release more agents in the future.
OpenAI’s agentic era begins: ChatGPT Tasks offers job scheduling, reminders and more
ChatGPT is taking a significant step toward becoming a full-blown personal assistant with the release of a new feature called Tasks. This could signal that OpenAI will release more agents in the future.
How LLMs Are Transforming Digital Marketing and Content Creation
LLMs can analyze customer data and generate human-like responses, making it easier for businesses to connect with their audience. They can also provide valuable insights through sentiment analysis, helping businesses anticipate customer needs and tailor content accordingly. Companies that adopt LLMs early will have a competitive edge by delivering a more personalized and efficient experience, which can boost customer loyalty and brand trust.
11 free Chrome extensions you need for SEO
Don’t rely solely on tools like Search Console or Screaming Frog. Diversify your toolset with these time-saving Chrome.
The 4 principles of modern marketing
Joshua Spanier, VP of marketing at Google Media Lab, and Bethany Poole, Google’s senior director of product solutions marketing, are the hosts of Think with Google’s “Modern Marketers” podcast. In this piece, they share what they’ve learned from top industry leaders about modern marketing. Listen to the full season now on YouTube, Apple, Spotify, or wherever you get your podcasts.
The Role of Digital Marketing in Supporting E-Commerce Growth Post-Pandemic
In many ways, there has never been a better time to be running an e-commerce business. As of 2024, there are approximately 2.7 billion people who shop online worldwide, which amounts to around 33.4% of the global population. What’s more, this number is expected to grow exponentially, with some projections of 2.8 billion by 2025 and over 3.5 billion by 2030.
Digital marketing trends 2025 – what to look out for
Here’s a look at some of the key digital marketing trends shaping the next 12 months and how you can leverage.