Mastering B2B Email Marketing in 2025: Unlocking the Keys for Sustainable Growth and Engagement
In 2025, B2B marketing continues to evolve, shaped by shifting trends and emerging technologies including generative AI. A well-executed email marketing strategy remains a cornerstone of successful digital marketing efforts. But what separates a high-performing email campaign from one that falls flat? The key lies in cultivating a robust, dynamic B2B email marketing database by building trusted relationships.
Marketo unveils new email designer as part of January updates
The new WYSIWYG email designer leads our round up of the Marketo updates from January 2025.
If Amazon doesn't sell the product, you may soon be taken to another site
When a shopper clicks on a product available only on a brand's site, they'll be notified that they're about to leave Amazon. It looks like Google Shopping has some competition.
L-Soft Launches New Era with LISTSERV Maestro 12.0
Power All of Your Email Campaigns, Newsletters and Group Communications on a Single Comprehensive Platform
Email Marketing Is Great Again Thanks to This Platform
In the dynamic landscape of digital marketing, email continues to be a cornerstone for businesses aiming to connect with their audience. However, with inboxes flooded daily, capturing and retaining customer attention has become increasingly challenging. Enter Blings, a platform revolutionizing email marketing by integrating personalized, dynamic, and interactive video content, rejuvenating email campaigns’ effectiveness.
Walmart’s global ad biz grew 27% in 2024 ahead of Vizio integration
Advertising offerings continue to be a growth driver for the big box retailer, which saw revenue increase 4.1% in Q4.
Top Three Most Important Aspects of Digital Marketing
Dan Purvis, Founder, and Director at Comms Axis Ltd. outlines what matters most in digital marketing: SEO, marketing automation and content
Content marketing in 2025: 6 strategies you can’t ignore
From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new approaches.
How India’s SaaS brands can create, scale and supercharge global growth
Indian SaaS companies, which derive more than 70% of their sales from international markets, are expected to double revenues to $50 billion between 2025 and 2030. This growth will be driven by higher spending from companies worldwide on software that boosts productivity and cybersecurity.
Digital Silk Highlights Top Branding Statistics for 2025
January 30, 2025) - Digital Silk, an award winning agency focused on creating brand strategies, custom websites, and digital marketing campaigns, has unveiled its latest report on the Top 40 Branding Statistics for 2025. The report provides critical insights into trends and data that define successful branding strategies for businesses aiming to thrive in an ever-competitive market.
Legiit Analyzes SEO Marketplace Trends Driving Digital Marketing Future
Legiit reports that surging demand for SEO marketplaces is reshaping digital marketing and driving businesses toward expert-led solutions.
The essential digital marketing trends to watch in 2025
In this blog, we’ll give you a sneak peak into some of the key digital marketing trends from the report. We also outline some actionable pro tips for you to make an impact with your digital marketing campaigns in 2025.
Sociable: Reddit posts solid Q4 revenue growth
Revenue grew 71% year over year, mostly driven by expansion of the platform’s ad business.
47 Video Marketing Statistics for Ecommerce Business Owners
See key video marketing statistics—covering viewership, budgets, ROI, and trends—to help you shape an effective video strategy for your brand.
Top 5 Digital Marketing Jobs and How to Land Them
Digital marketing is one of the fastest-growing industries today, with companies relying on online platforms to reach their customers.
9 essential geotargeting tactics for Google Ads
Here’s how to move beyond basic location settings and implement advanced targeting for smarter Google Ads campaigns.
Sitecore Supercharges Intelligent Digital Experience Platform and Content Management System for Marketers
SAN FRANCISCO, Feb. 19, 2025 /PRNewswire/ -- Sitecore®, a global leader in digital experience software, today announced more than 250 market-leading innovations for its intelligent digital experience platform (DXP) and content management system (CMS). Highlights include big advances in Sitecore Stream AI capabilities and key solutions – all designed to empower marketers to build and deploy standout digital customer experiences.
How to Learn Digital Marketing in 2025
Digital Marketing is a broad and dynamic field encompassing various strategies and techniques to promote products, services, or brands using digital channels. Unlike traditional marketing, which relies heavily on offline methods, digital marketing leverages the power of the internet and electronic devices to reach a wider audience and engage with potential customers.
Master the Art of Digital Marketing: Strategies to Skyrocket Your Brand in 2025
The digital marketing landscape is constantly evolving. What worked yesterday might be obsolete tomorrow. Brands that stay ahead of the curve embrace new technologies, adapt to shifting consumer behaviors, and implement data-driven strategies. In 2025, the competition will be fiercer than ever, making it crucial to refine your approach. This guide will walk you through key strategies to amplify your brand’s reach, increase engagement, and drive conversions.
Email Newsletter Strategies: How to Engage Your Subscribers All Year Long
Let’s consider practical email newsletter strategies companies can adopt to engage subscribers all year and help reinforce sustainable customer relationships and unlock the true potential of email channels.