#Channel related marketing articles

The best live TV streaming services to cut cable in 2025

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Agent Orchestrator launches Adobe into the agentic age

A part of Adobe Experience Platform, it lets businesses build, manage and orchestrate AI agents from Adobe's ecosystem and third-party sources.

Estée Lauder continues generative AI push with Adobe integration

The beauty marketer will integrate Adobe Firefly Services into its existing Adobe Creative Cloud workflows to increase efficiency and accelerate campaign execution.

Best Automated Email Marketing (2025): Klaviyo Awarded Top Email Marketing Software by Software Experts

Software Experts has recognized Klaviyo as the top email marketing software for 2025, cementing its position as a leader in automated email marketing solutions. The announcement highlights Klaviyo’s advanced capabilities in automation, segmentation, and analytics, making it an essential tool for businesses aiming to enhance customer engagement and optimize marketing strategies.

YouTube set for major upgrade to make it more like Netflix and Prime Video

YouTube will reportedly launch a redesigned version of its Smart TV app in the coming months, with a new front page and more services.

As retail evolves, so too do physical stores and retail tech

A new Salesforce report says it's not just AI, it's a new role for physical stores and changing shopping behaviors changing retail.

The best small-business CRM software: Expert tested

The best CRM software for small businesses combines affordability, scalability, and customer management. These are ZDNET's favorites.

How to integrate GEO with SEO

Prepare for the future of search by blending GEO and SEO strategies to improve retrievability and brand recognition.

How B2B and B2C brands adopt genAI — same tech, different strategies

Explore how B2B and B2C companies adopt genAI differently — from sales cycles to social media strategies and beyond.

Amazon shores up stronger CTV position with Complete TV solution

The new tool utilizes Amazon’s real-time data insights to maximize a campaign’s reach and frequency across linear and streaming channels.

AI, SEO, and Client Success: 7 Agency Trends Defining the Year

Navigate the year with AI. From automating tasks and optimizing SEO to building authentic client connections and increasing visibility.

Retailers say agentic AI is the best way to boost customer sales

This survey explains how AI agents are transforming retail operations - and there are lessons for all business leaders.

Why 2025 will be the year for ‘fill-in-the-blank’ media networks

Organizations in industries as varied as software or travel have or are planning to launch ad networks, and many more will follow, said Upwave’s Chris Kelly.

The Top 3 YouTube Trends To Pay Attention To Right Now

Explore the latest YouTube trends and how they impact the search and marketing community for better engagement.

Instagram is testing a Discord-like 'Community Chat' - here's how it works

The new feature will enable up to 250 people in a group. And yes, admins will get moderation tools.

Digital Marketing Agency for Real Estate: Revolutionizing Online Visibility, Lead Generation, and Sales Growth

In today's fast-paced, tech-savvy world, the real estate industry is undergoing a revolutionary transformation. With buyers increasingly relying on online channels for property searches, developers are rapidly embracing digital marketing strategies to stay competitive. The adoption of advanced strategies offered by a digital marketing agency for real estate has emerged as a game-changer, enabling developers to amplify their online visibility, generate qualified leads, and ultimately boost property sales like never before.

Agent Orchestrator launches Adobe into the agentic age

A part of Adobe Experience Platform, it lets businesses build, manage and orchestrate AI agents from Adobe's ecosystem and third-party sources.

How Unilever’s AI marketing bets are increasing production efficiency

The CPG marketer is leveraging Nvidia’s Omniverse platform to create “digital twins” of products that can be easily adapted across channels.

The Future Of Content Distribution: Leveraging Multi-Channel Strategies For Maximum Reach

Content alone won’t cut it. A multi-channel distribution strategy is the key to expanding your reach. Learn how to do it right.

The Future Of Content Distribution: Leveraging Multi-Channel Strategies For Maximum Reach

Content alone won’t cut it. A multi-channel distribution strategy is the key to expanding your reach. Learn how to do it right.

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