Google Integrates Search Console Insights Into Main Platform
Google has launched a new integrated version of Search Console Insights, offering simplified performance data in the main dashboard.
13 free tools for PPC campaign management
Free doesn’t mean basic. These tools help you outsmart competitors, sharpen your creative, and squeeze more from your PPC budget.
60+ Email Marketing ROI Statistics For 2025
In this article, we will explore the most recent email marketing ROI statistics to help you optimize your email campaigns.
Google AI Mode And The Future Of Search Monetization: Ads, Prompts, And The Post-Keyword Era
Google's AI Mode uses memory and context to deliver answers. Here’s what it means for advertising, targeting, and conversion.
Zero-click searches rise, organic clicks dip: Report
AI tools like ChatGPT are growing, but Google still dominates. YouTube is the a destination and more clicks stay within Google’s ecosystem.
What is local SEO? Guide to ranking in local search results
Learn what local SEO is, how it works, and why it's vital for businesses. Discover strategies to boost visibility in Google’s local search and map pack.
How to deliver PPC results to executives: Get out of the weeds
Tailoring your delivery to your audience is crucial for any communication. Learn three ways to ensure your next presentation goes smoothly.
Amazon delivers reporting for live shoppable streaming video
With interest in creator content high, the new capabilities help marketers better understand what is driving sales.
Google AI Mode traffic data added to Search Console reporting
AI Mode clicks, impressions, and positions are now in Search Console. Google's help doc explains how new queries and elements are tracked.
Getsitecontrol Expands Into Complete Email Marketing Platform for Ecommerce Brands
Getsitecontrol, the platform trusted by thousands of ecommerce brands for lead generation, has expanded into an email marketing solution, with a dedicated app for Shopify.
Ask An SEO: How Can I Turn Low-Converting Traffic Into High-Value Sessions?
Traffic’s flowing, but sales aren’t? Kevin Gibbons discusses effective strategies for turning more visitors into customers. /p>
How Enterprise Search And AI Intelligence Reveal Market Pulse
Understanding the market pulse requires a fundamental shift from traditional search intelligence to AI-powered.
Aligning The CIO, CFO & CMO For Search Driven ROI
Visibility in AI search isn’t just marketing. It’s infrastructure, finance, and strategy. Here’s how enterprise leaders.
Apple's de-chatbot-ification of AI is nearly complete
If this were 1984, chatbots would be the command-line computers that techies love, while Apple Intelligence would be the Macintosh with its point-and-click interface that almost anyone could learn.
Search terms: The foundation of every successful SEO strategy
Everyday billions of people type words into search engines looking for answers, products, and solutions. Meanwhile, digital marketers and businesses are busy trying to optimize their content around what they think people are searching for.
Use AI marketing tools to automate and scale your strategy
Learn how to choose the right AI marketing tool by comparing intelligence levels, automation depth, and structural fit for your team’s workflow and goals.
Do these 4 things before betting on AI in your business - and why
While AI can democratize access to information and boost worker productivity, business leaders at Snowflake Summit 2025 said you need to get a few key things right first.
How to use GA4 predictive metrics for smarter PPC targeting
Activate and apply Google Analytics 4 predictive metrics to target smarter, cut wasted spend, and boost ROAS in your Google Ads campaigns.
Uber Advertising brings Ride Offers to international markets
Molson Coors was among the first to see success from the solution, which allows brands to reward Uber passengers with offers on their next trip.
Entri and GoDaddy Announce Agreement to Streamline Domain Configuration for Businesses Worldwide
Entri, the leader in automated domain setup solutions, today announced it has entered into a multi-year agreement with GoDaddy to integrate GoDaddy’s Domain Connect System into Entri Connect, bringing even faster, one-click DNS configuration to Entri customers.