#Data related marketing articles

Secret Agentspace: Google announces new AI tool to help enterprises turn silos into lakes

Google's new enterprise offering provides a fresh way to blend data silos and extract business value from previously barricaded data. Here's why it could be a game changer for your business.

WPP, Universal Music Group partner to deepen brands’ access to music culture

The agency network pointed to the growing intersection between tech and music, stating the pact will be used to explore new applications of AI.

Why syncing email and SMS is critical to marketing success

Combining SMS with email unlocks more opportunities for customer engagement and higher revenue.

The Ultimate Digital Marketing Tutorial

Digital marketing is the process of promoting products and services online with the help of tactics such as social media marketing, affiliate marketing, email marketing, etc. It offers a chance for brands to focus clearly on marketing to the right audience.

The Ultimate Digital Marketing Tutorial

Digital marketing is the process of promoting products and services online with the help of tactics such as social media marketing, affiliate marketing, email marketing, etc. It offers a chance for brands to focus clearly on marketing to the right audience.

Google: AI agents, multimodal AI, enterprise search will dominate in 2025

If 2024 was all about experimentation, 2025 will truly be the year enterprises scale AI, according to a new trends report from Google Cloud out today.

The two approaches to AI implementation: Collaboration vs. independence

From AI teams to solo creators, learn how to align AI strategy with business goals and drive innovation effectively.

Optimize your email marketing campaigns with advanced analytics features

As a marketer, the key to optimize your email performance lies in understanding your customers. Every interaction with a customer is a goldmine of information, revealing critical insights into their behavior, preferences, and engagement patterns. Savvy marketers harness this data to tailor content, enhance customer experiences, and elevate engagement rates.

Instagram will let creators test experimental reels on random people

Trial reels won’t appear on the creators main reels tab or be shown to their existing followers.

How to reframe AI adoption to focus on outcomes, not tools

Craft an AI impact story that aligns AI with improved marketing performance, customer engagement and team productivity.

How To Use Customer Intelligence To Grow Your Business

You can leverage customer intelligence data to improve customer satisfaction and boost sales—if you have a strong strategy.

7 Ideas to boost your 2025 digital marketing strategy

It can be difficult to stay competitive in an industry that evolves and changes as quickly as digital marketing. But with 2025 just on the horizon, now is the perfect time to reassess your strategy and identify areas where you can make changes.

Digital Marketing Experts: Your Partner for Online Success

In today’s fast-paced digital landscape, businesses face the constant challenge of standing out in an ever-growing sea of competitors. This is where digital marketing experts come into play.

Top 10 digital marketing platforms in 2024

If you’re looking to invest in digital marketing services in 2024, there are a lot of platforms out there that cater to a wide variety of needs—from SEO and content marketing to social media and PPC campaigns. Two platforms worth checking out are Zonewebsites and GoRefr, but there are also several others that offer great services for businesses of all sizes. Here’s a roundup of some top sites where you can find digital marketing services:

Digital marketing trends that will dominate in 2025 according to Google

What are the digital marketing trends for 2025? Google is an undisputed leader in the field of technology and marketing

ServiceNow open sources Fast-LLM in a bid to help enterprises train AI models 20% quicker

Training a large language model (LLM) is among the most costly and time consuming exercises for enterprises. A new open-source model being released today by ServiceNow could make a big difference, with the promise of training 20% faster, saving enterprises time and money.

Global Generative AI In Digital Marketing Market Set For 32.3% Growth, Reaching $7.6 Billion By 2028

The Business Research Company’s Early Year-End Sale! Get up to 30% off detailed market research reports—for a limited time!

Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

In this article, we’ve compiled 49 compelling real estate newsletter ideas and subject lines. We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. Let’s dive in!

Adobe partners with Amazon Web Services to supercharge AI-driven customer experiences

Adobe is making an aggressive move into Amazon’s cloud computing territory, expanding its Experience Platform onto AWS in a partnership that signals a major shift in how enterprises approach artificial intelligence and customer data.is making an aggressive move into Amazon’s cloud computing territory, expanding its Experience Platform onto AWS in a partnership that signals a major shift in how enterprises approach artificial intelligence and customer data.

IAB finalizes retail media networks standards for in-store

This establishes definitions and measurement standards for proving the effectiveness of retail media network campaigns.

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