MobileAction Enters Strategic Partnership with Skai to Enhance Apple Search Ads Capabilities
The deal cements MobileAction’s position as the leading Apple Search Ads campaign management platform for app developers and marketers.
10 Best AI Email Marketing Software Tools (January 2025)
Today's AI email marketing software tools can analyze behavior, predict engagement, and craft personalized content that resonates with each recipient. As businesses and brands seek deeper connections with their audiences, these top tools show us exactly how AI and smart automation are reshaping how brands connect with customers.
Capturing Hotel Demand at Scale: How Digital Marketing Automation is Shaping the Future of Hospitality
In today's hyper-competitive hospitality landscape, hotels can no longer rely on a “build it and they will come” mindset. The hunger for travel is insatiable, but the demand for a hyper-personalized experience that starts long before a potential traveler clicks ‘book now’ has hit an all-time high. In this market, loyalty must be earned – not given, and digital marketing is not a luxury, it's a necessity.
Yelp unveils AI features to streamline local business discovery
Yelp's AI-powered updates enhance ad optimization and lead management, helping businesses connect.
Google details shopping annotations and badges for ads and free listings
Google’s new guide on Shopping annotations and badges outlines tools like "Price Drop" and "Free Shipping" that help products stand out and boost ad performance.
DiscoverMyBusiness Introduces Proven Google Advertising Strategies to Help Law Firms Succeed in 2025
January 14, 2025 /EINPresswire.com/ -- Law firms aiming to amplify their client base and revenue can no longer afford to ignore pay-per-click (PPC) advertising. DiscoverMyBusiness, a trailblazer in digital marketing solutions has released a comprehensive guide detailing the benefits and strategies of PPC advertising tailored specifically for the legal industry.
5 Best Email Marketing Software for Startups
By the time you're done with this article, you'll have a clear roadmap to select the ideal email marketing tool for your business journey.
Future-Proof Your Email Campaigns With These Best Marketing Tools For SMEs This 2025
These platforms don't just tick the boxes of affordability and ease of use; they also bring innovative features
10 Proven Strategies for Boosting Ecommerce ROI
Boost your ecommerce ROI with practical strategies from AR technology to SEO improvements that deliver consistent results.
Samsung’s DeX app on Windows is being replaced by Microsoft’s Phone Link
Samsung is quietly killing off its DeX app on Windows with its One UI 7 update.
10 top priorities for CIOs in 2025
A new year brings new opportunities and fresh challenges. To better position your business to thrive in 2025, here’s what CIOs should prioritize over the next 12 months.
13 digital marketing trends you should plan for in 2025
Key trends in AI, personalization, search optimization, and tech to deliver consistent, impactful brand experiences.
Scaling AI: Platform best practices
Enterprises are now deeply invested in how they build and continually evolve world-class enterprise platforms that enable AI use cases to be built, deployed, scaled, and evolve over time. Many companies have historically taken a federated approach to platforms as they built capabilities and features to support the bespoke needs of individual areas of their business.
Amazon just completed its first delivery by drone in Italy
International testing of Amazon’s drone delivery service has begun, following operations set up in Arizona and Texas.
Natural Talent Hive Announces Initiative to Elevate Creative Standards in Influencer Marketing
Kou Chaichian champions a shift towards more creative and impactful influencer marketing at Natural Talent Hive and Fixated
Here’s what AI-powered startups need to succeed in 2025
In 2024, thousands of startups emerged built on the powerful capabilities of cutting-edge large language models (LLMs). Statistically speaking, only one-fifth will survive to the end of 2025. To make it beyond this year, these companies will need an edge.
Amazon’s online car dealership with Hyundai is now live
People in 48 US cities can browse, order, finance, and pickup Hyundai vehicles on Amazon’s new car shopping site.
8 useful Pixel features coming to your Google phone right now - including for older models
A little more intelligence, helpfulness, and intuitiveness are on the way to various Pixel phone models.
IAB finalizes retail media networks standards for in-store
This establishes definitions and measurement standards for proving the effectiveness of retail media network campaigns.
5 Reasons Spotify Ads Deserve a Spot in Your Digital Marketing Strategy
Did you know that over 626 million people use Spotify every month, making it one of the most popular streaming platforms in the world?