SEO in the age of AI: Becoming the trusted answer
Educate AI engines with clarity, credibility, and consistency, build algorithmic trust, and become the brand they consistently recommend.
Digital Marketing 2025: Smart Strategies That Work
How to grow online with proven digital marketing trends
Digital Marketing Software Market: Enabling Smarter Campaigns, Driving Customer Engagement, and Powering Data-Driven Growth
The global Digital Marketing Software market is expected to experience significant expansion, with its value projected to increase from USD 92.2 billion in 2025 to USD 305.9 billion by 2035, reflecting a CAGR of 14.2%. This rapid market growth is being driven by the rising demand for efficient and scalable marketing solutions across diverse industry verticals.
How customer analytics closes the gaps in performance measurement
Go beyond channel metrics. Customer analytics highlights retention, LTV and incremental demand to guide smarter marketing decisions.
Pixel just zoomed ahead of iPhone in the camera photography race
Google has used AI to help solve one of the biggest challenges plaguing phone cameras.
What is the Agent2Agent protocol and why should marketers care?
AI tools are smart alone — but unstoppable together. Discover how the Agent2Agent protocol turns collaboration into a marketing advantage.
Four AI Action Plans to Supercharge Your Marketing Team’s Impact
Four areas in particular can reap rewards from the application of AI: sifting customer feedback for hidden insights; uplevelling your team’s industry knowledge and expertise; driving more creative output; and improving communications with the C-suite.
Laying the groundwork for smarter, AI-driven marketing
Rules-based campaigns limit your agility. AI decisioning reacts in milliseconds for peak relevance. Learn to build the data and governance to unlock it.
Snap’s new app ad formats aim to lower cost per acquisitions, drive reach
Snap’s new app ad formats aim to lower CPAs, drive reach
Think like a product manager, grow like a CMO
In an AI-assisted GTM world, the best B2B marketers don’t just run campaigns. They build systems that solve buyer problems and scale growth.
Breaking down silos to deliver AI-driven marketing at scale
AI won’t transform your marketing until your tech, teams, and processes align. Discover how to bridge the gaps and unlock full ROI.
Why CRM data is essential for your digital marketing strategy
In today’s competitive landscape, understanding your customer is no longer optional. In this thought leadership piece for Prolific North, Embryo’s Claire Zulu sets out how Customer Relationship Management (CRM) is essential for your digital marketing strategies…
How Artificial Intelligence is Transforming Marketing and SEO.
Artificial intelligence (AI) has rapidly become a cornerstone of modern marketing and search engine optimization (SEO).
How to get your service area business verified on Google
Master Google verification for service area businesses. Prepare documents, ace video verification, and keep your profile compliant.
The next era of Account based marketing is strategy-led and AI-enabled
Today’s ABM playbook calls for collaborative execution and contextual engagement that scale impact across the revenue engine.
ChatGPT search update focuses on quality, shopping, format
OpenAI says ChatGPT search now reduces hallucinations, improves shopping intent detection, and delivers answers in cleaner formats.
Gmail makes it easier to manage order updates and deals chaos
Finally, some respite from the order and deal chaos in my inbox.
Upland Software Earns 49 Badges in G2’s Fall 2025 Market Reports
Upland’s AI-powered proposal management software, Upland Qvidian, received numerous recent customer reviews while Upland BA Insight, the company’s AI enablement solution, garnered recognitions.
This is my new favorite way to run Windows apps on my Linux PC - how it works
Winboat is still in beta and tricky to set up, but it's seriously impressive.
CodeSignal’s new AI tutoring app Cosmo wants to be the ‘Duolingo for job skills’
CodeSignal, the San Francisco-based skills assessment platform trusted by Netflix, Meta, and Capital One, launched Cosmo on Wednesday, a mobile learning application that transforms spare minutes into career-ready skills through artificial intelligence-powered micro-courses.