AI Max gets new reporting features
AI Max advertisers can now view search terms, ad headlines, and landing pages together — unlocking a new level of campaign visibility.
Amazon DocumentDB Serverless database looks to accelerate agentic AI, cut costs
Now, AWS is taking the next step in the serverless transformation of its database portfolio with the general availability of Amazon DocumentDB Serverless. This brings automatic scaling to MongoDB-compatible document databases.
Adapting your GTM to win the AI-driven buyer
Buyers don’t browse anymore. They consult AI. Discover how your GTM playbook must evolve to stay visible, relevant and ahead.
Why You Should Still Use Email Marketing In 2025 [Infographic]
Email marketing — that 'old school' communications tool often sidelined for flashy social platforms — is proving it's still alive and thriving. Venelize de Lange from media update tells you why inbox is becoming every savvy brand's secret weapon in 2025.
From Code to Conversion: How AI Is Changing Digital Marketing Software
From Code to Conversion: How AI Is Changing Digital Marketing Software AI has completely changed the game, not only in how we approach marketing but also in how digital tools are designed and developed for the future.
How procedural memory can cut the cost and complexity of AI agents
A new technique from Zhejiang University and Alibaba Group gives large language model (LLM) agents a dynamic memory, making them more efficient and effective at complex tasks. The technique, called Memp, provides agents with a “procedural memory” that is continuously updated as they gain experience, much like how humans learn from practice.
11 email marketing platforms that actually understand your customers
Discover email platforms that respond to customer actions with automated, personalised messages, from abandoned cart recovery to birthday wishes and onboarding.
Operationalizing generative AI for marketing impact
Turn AI adoption into a strategic marketing advantage with streamlined workflows, connected systems, clear roles and measurable results.
Scaling AI starts with people, not technology
AI at scale succeeds when teams are ready first. Build curiosity, clarify roles and redesign workflows before expanding technology.
Agentic AI is about to transform the martech stack — and the way marketers work
AI agents handling complex tasks independently are changing how marketing gets done. The key is integrating systems and data so they can act effectively.
MessageGears wins “Best B2C Email Marketing Solution” in 2025 MarTech Breakthrough Awards Program
Prestigious international annual awards program recognizes standout marketing, advertising, and sales technologies around the world
OpenAI Launches GPT-5 In ChatGPT To All Users
OpenAI launches GPT-5, now the default model in ChatGPT for all users. The update prioritizes factual accuracy, transparent reasoning, and broader accessibility.
International SEO execution: Keyword research, link building & UX that converts
Learn how to structure, localize, and optimize your website for international audiences. This guide covers hreflang, geotargeting, multilingual SEO, and more.
Marketing on LinkedIn: What you need to know
Your guide to LinkedIn's tools, strategies and best practices. Updated with information on frequency capping for brand awareness campaigns.
Top Email Marketing Strategies for E-commerce in 2025
Email marketing remains vital for e-commerce in 2025, adapting to stricter rules with precision, personalization, and segmentation to drive engagement and conversions. Experts emphasize compelling subject lines, automation, urgency, A/B testing, AI tools, and value-driven loyalty programs. These strategies foster enduring customer relationships and boost sales.
Getsitecontrol Updates Its Email Marketing App for Shopify With AI Templates and Dynamic Product Feeds
The latest update to Getsitecontrol’s Shopify app enables merchants to create ready-to-send email campaigns with virtually no manual setup by automatically pulling inventory, purchase history, and branding elements
Omnisend Named “Best Overall Email Marketing Company” By MarTech Breakthrough
Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World
Best Email Marketing Software for Small Business Owners
Looking for the top email marketing tools to grow your business? This guide compares leading platforms, features, and pricing to help you find a solution that fits your goals and budget.
How omni-conscious brands win in a buyer-first, fragmented world
When buyers shape the journey, brands must earn every interaction. Here’s how the smartest teams design for trust, not just reach.