How influencer mentions impact brand image [Infographic]
Influencers are influential; it's in the name! The question, however, is why that is. It's important to know how influencer mentions work to determine whether they're necessary for your brand. We've outlined some ways influencer marketing can impact a brand's image!
Celebrating The Best In Email Marketing
The Forward Awards recognize cutting-edge email marketing campaigns from around the world.
Litmus Unveils Email Marketing Innovations with New Personalization and Monitoring Capabilities
Litmus, a leader in email marketing, has released a trio of powerful new features to revolutionize how brands connect with their audiences. These latest innovations within Litmus Personalize and Litmus Email Guardian equip marketers with unprecedented capabilities to create engaging, personalized email experiences that inspire action and conversion.
U.S. Alliance Federal Credit Union Manages Email Marketing Through NCR Software
Credit union turns to NCR APTRA eMarketing for improved member communication
Personalized Emails Are Key to Winning Persuadable Shoppers’ Loyalty
When it comes to winning the loyalty of shoppers who can be persuaded by personalized offers, PYMNTS Intelligence research reveals, email proves to be a key tool for merchants.
5 Innovative Marketing Strategies for Franchises in the Digital Age
It's no secret the marketing landscape for franchises — and all businesses, for that matter — has evolved dramatically over the past few years. The rise of social media, search engine optimization (SEO) and targeted advertising has offered new opportunities for franchise businesses to reach and engage with their audience. Here are five innovative marketing strategies for franchises in the digital age:
Exclaimer launches new Campaigns feature to boost marketing reach and customer engagement through personalized email signatures
LONDON--(BUSINESS WIRE)--Exclaimer, the leading email signature management platform, today announced the launch of its latest feature, Campaigns, a powerful new tool designed to transform the way brands engage with audiences through email signature marketing.
5 Benefits of Email Marketing in 2024
Read on to learn about the types of email marketing, the main benefits and how to develop an email marketing strategy.
How To Win Deals In The High Tide Of Overwhelming Sales Emails
This article cuts to the heart of this email overload crisis, offering sharp, actionable strategies to conquer and excel in today's dynamic sales arena.
Net Atlantic Revolutionizes Email Marketing with Launch of AI-Powered Tools
Empowering email marketers with Idea Workshop, Email Writer, and Copy Optimizer AI tools
Sinch celebrates world email day with DocxComm: A new chapter in document management
Sinch AB (publ), announced the launch of DocxComm, an innovative document management product designed to enhance business communication. Unveiled on World Email Day, DocxComm empowers businesses to create a more engaging and interactive user experience across various communication channels.
The marketer's playbook: Tackling 2024's top email marketing obstacles
Sponsored: Learn about the email marketing challenges and ways to overcome them
Maven Collective Marketing Triumphs with the Netty Award for Excellence in Digital Marketing
Maven Collective Marketing has been distinguished with the Netty Award for Best SEO & Content Strategy, affirming its status as a leader in digital marketing innovation. The Netty Awards, known for spotlighting the pinnacle of digital achievements, has recognized Maven Collective's dedication to crafting forward-thinking digital marketing strategies that drive real-world outcomes for their clients.
How AI Generates Irresistible, Tailored Bank Marketing Messages
Generative AI is a powerful tool banks can use for personalized marketing at scale, adding more efficiency to traditional methods and creating more persuasive content. However, taking a strategic human-centered approach, prioritizing data quality and ethical use is critical.
Dieselmatic bolsters marketing capabilities with email feature
Dieselmatic has announced the launch of a new email marketing feature to support repair shops in driving more business.
Crafting exceptional customer experiences with AI and agile: A 5-step guide
Harness the potential of AI and agile marketing to revolutionize your customer engagement efforts and exceed expectations.
Reddit introduces Dynamic Product Ads
Now available in public beta, Reddit Dynamic Product Ads aim to connect users with products they are looking for or may be interested in.
Email tactics and CTAs for lead generation: Best of the MarTechBot
See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: lead gen tactics, CTAs for email.
Wowtickets.com collaborates with Orion Digital to enhance performance marketing
Orion Digital is expected to enhance online presence, market penetration, and drive customer engagement for wowtickets.com