The Future of Email Marketing: Trends to Watch in 2024 and Beyond
With technology evolving and consumers demanding more, email marketing is evolving to new heights. New tools and strategies will take the email marketing campaign to the next level. For example, AMP technology can make emails more dynamic, and the growth of AI capabilities can help brands easily craft personalized pieces of content that create an unforgettable experience.
Double Opt-in Email Marketing: Importance and Setup Tips
Double opt-in flows respect privacy laws while growing a verified email subscriber base of engaged fans.