Black Friday PPC strategy: Your competitive intelligence playbook
How leading retailers use competitive intelligence to navigate AI overviews, optimize shopping ads, and win market share.
Google rolls out its most powerful Gemini model yet
Deep Think is now available to AI Ultra subscribers for $250 per month.
Sick of AI in your search results? Try these 7 Google alternatives with old-school, AI-free charm
These search engines that do not put AI front and center - or, better yet, don't use it at all.
No more links, no more scrolling—The browser is becoming an AI Agent
“This isn’t just about better answers; it’s about redefining the interface between humans and the web,” Ja-Naé Duane, a Brown University faculty member and MIT CISR research fellow, told VentureBeat. “By embedding a conversational, task-completing AI into the browser itself, OpenAI is signaling the end of search as we know it.”
What is organic search visibility? How to measure and improve it
Learn what organic search visibility means, why it matters for SEO, and how to track and boost your site’s visibility in Google SERPs using proven strategies and tools.
What Google’s AI Mode means for your B2B paid search strategy
The old keyword-based approach is breaking down. Shift your B2B PPC approach to match Google’s AI-first direction – without overspending.
Google Ads adds ‘Locations of Interest’ targeting to AI Max for Search
Google Ads' AI Max for Search lets advertisers target users based on location interest – not just where they are, but where they want to be.
4 CTV challenges for B2B and how to overcome them
Few B2B brands use CTV — which is exactly why you should. See how smart targeting and creative can build brand and drive pipeline.
Google DeepMind says its new AI can map the entire planet with unprecedented accuracy
Google DeepMind announced today a breakthrough artificial intelligence system that transforms how organizations analyze Earth’s surface, potentially revolutionizing environmental monitoring and resource management for governments, conservation groups, and businesses worldwide.
Oakley Meta glasses review: A familiar formula with some upgrades
Meta's first Oakley collab provides some clues about where its smart glasses are going.
Apple is eyeing a ChatGPT-like search, but it must focus beyond Siri
Siri needs an AI overhaul, but Apple must really focus on Safari to reap the benefits.
Gemini adds powerful new Deep Think model - what it does and who can try it
The Math Olympiad-winning model is now available to use in Gemini.
How to write high-performing Google Ads copy with generative AI
Speed up your ad creation process without losing your message. Use generative AI to craft relevant, personalized copy that connects.
The 10 apps I can't live or work without - on Windows, Mac, and mobile
I've been covering tech for decades. These are the software tools I use for work (and occasional recreation) every day - and boy, have they changed a lot over the last few years.
Google Ads rolls out Search Term categories for RSAs
The new RSA insights tool helps you identify top-performing search categories and optimize their creative and keyword strategies.
What's on Your Wrist? Our Readers' Top Wearable Picks for 2025 Revealed
In our latest Readers' Choice survey, our audience weighs in on the best wearable tech for health, fitness, and everyday life. Find out which brands receive your highest (and lowest) ratings.
Update to iOS 26? We tested the public beta on our iPhones - these features are a big deal
Apple's iOS 26 brings the most dramatic iPhone update in over ten years, and these standout features prove it was worth the wait.
You can use Claude AI's mobile app to draft emails, texts, and calendar events now - here's how
Claude's iOS and Android app will generate the templates for you, but you'll need to take additional steps to send or create them.
Google still leads, but Gen Z and AI are reshaping search behavior: Survey
Gen Z is driving a shift toward AI and social platforms for search, as trust in AI tools grows and search habits splinter by age and intent.
Google releases AI Mode in the UK
The third country to get AI Mode in Google Search is the United Kingdom.