Digital marketing's role in shaping global e-commerce trends
Digital marketing is shaping e-commerce in ways that are hard to ignore. It decides which stores show up when you search, which products pop up while you scroll, and even the deals you see in your inbox.
What Does a Digital Marketing Agency Do? A 2025 Guide
A digital marketing agency specializes in managing your online advertising efforts. It encompasses a set of different strategies that are aimed at improving your brand’s online presence, brand awareness, and overall profit.
6 things to look for in a B2B influencer
LinkedIn research drills down on the traits to look for when selecting B2B influencers to work with.
Unleashing the Power of Digital Marketing and Brand Partnerships: For The Creator
AMIBA Consulting is your go to strategic partner in the Digital Marketing space. At the helm is Co-Founder Danielle DeGregory whom specializes in crafting tailored strategies to elevate brand’s and creator’s online presence, drive measurable results and find the creators that align organically with the right brands.
Can attention really drive campaign success?
Attention is key to effective advertising, but it’s not the whole story. Data quality, context and creative execution, crucial.
How Gen Z is redefining discovery on TikTok, Pinterest, and beyond
Visual, authentic, and community-driven – Gen Z’s search habits are reshaping online discovery and brand visibility. Here’s how to adapt.
How to measure YouTube ad success with KPIs for every marketing goal
Optimize your YouTube ad strategy by focusing on the right metrics to align with your marketing objectives and prove ROI.
Future Trends In B2B Influencer Marketing Across Industries
Take a peek into the future of B2B influencer marketing and learn about the trends that are driving the industry forward.
Top 10 Digital Marketing Trends For 2025
Get a glimpse into the future of digital marketing. Our expert predictions reveal the top 10 trends that will shape the industry in the coming year.
Digital marketing trends that will dominate in 2025 according to Google
What are the digital marketing trends for 2025? Google is an undisputed leader in the field of technology and marketing
The Rise Of Micro-Communities: What This Means For Social Media Marketers
Discover how micro-communities on social media create new opportunities for marketers to connect with engaged, audiences.
Natural Talent Hive Announces Initiative to Elevate Creative Standards in Influencer Marketing
Kou Chaichian champions a shift towards more creative and impactful influencer marketing at Natural Talent Hive and Fixated
How to become an industry thought leader by building content pillars
Build authority in your niche with a strategic approach to content creation. Explore how content pillars can enhance SEO and user experience.
Microsoft’s AI SEO Tips: New Guidance For AI Search Optimization
Microsoft shares optimization strategies for AI search engines, focusing on user intent, natural language, and content updates.
‘Merry and bright’: How marketers are evolving for ambitious holiday shoppers
Amid record spending intentions by shoppers, holiday marketing campaigns reflect more diverse media mixes and experiments with artificial intelligence.