#IntegratedMarketing related marketing articles

The Export You Didn’t Expect: Why Digital Marketing Is Brisbane’s Global Growth Engine

Just ask those working with the best marketing agency Brisbane is known for. They’re not just helping clients sell more—they’re helping them sell everywhere.

Google Integrates Search Console Insights Into Main Platform

Google has launched a new integrated version of Search Console Insights, offering simplified performance data in the main dashboard.

IBM sees enterprise customers are using ‘everything’ when it comes to AI, the challenge is matching the LLM to the right use case

At VB Transform 2025 today, Armand Ruiz, VP of AI Platform at IBM detailed how Big Blue is thinking about generative AI and how its enterprise users are actually deploying the technology. A key theme that Ruiz emphasized is that at this point, it’s not about choosing a single large language model (LLM) provider or technology. Increasingly, enterprise customers are systematically rejecting single-vendor AI strategies in favor of multi-model approaches that match specific LLMs to targeted use cases.

Google launches Offerwall, a customizable content access tool for publishers

Google’s new Offerwall lets users opt in to watch ads or complete surveys in exchange for access to content.

Anthropic just made every Claude user a no-code app developer

Anthropic announced Wednesday that it will transform its Claude AI assistant into a platform for creating interactive, shareable applications, marking a significant evolution from conversational chatbots toward functional software tools that users can build and distribute without coding knowledge.

Slack's big AI upgrade is here - here's who can try the new features

New and exciting features are coming, for both free and paid plans.

5 High-Impact Ways To Integrate Traditional & Digital Marketing For A Personalized Buyer Experience

Incorporating digital and emerging technologies into traditional marketing creates fresh, effective ways to resonate with B2B.

MacOS email clients that might work better for you than Apple Mail

I'm always on the lookout for a better email app than what Apple offers, and one of these four could very well be the one.

From prompt chaos to clarity: How to build a robust AI orchestration layer

AI Orchestration

Threads adds new dedicated feed for fediverse content

Users can now search for federated accounts from within the Meta service.

How Enterprise Search And AI Intelligence Reveal Market Pulse

Understanding the market pulse requires a fundamental shift from traditional search intelligence to AI-powered.

The best free CRM software for businesses

Looking for a better way to manage customer conversations? Discover the top free CRM software options for 2025, including HubSpot, Capsule, and Agile CRM.

For Replit’s CEO, the future of software is ‘agents all the way down’

“This is sort of like an almost semi-autonomous agent,” Masad said. “You can watch it, you can also go get a coffee and it’ll send you a notification when it’s ready to show you the future.”

Homegrown martech tools are making a comeback

There’s been a surge in homegrown martech tools in the past year, and AI is almost certainly the reason why.

Why Disney’s Compass seeks true north in data collaboration

A new integration with Amazon DSP demonstrates how platforms are working to bring together first-party data in clean room environments.

OpenAI open sourced a new Customer Service Agent framework — learn more about its growing enterprise strategy

OpenAI has released a new open-source demo that gives developers a hands-on look at how to build intelligent, workflow-aware AI agents using the Agents SDK.

Entri and GoDaddy Announce Agreement to Streamline Domain Configuration for Businesses Worldwide

Entri, the leader in automated domain setup solutions, today announced it has entered into a multi-year agreement with GoDaddy to integrate GoDaddy’s Domain Connect System into Entri Connect, bringing even faster, one-click DNS configuration to Entri customers.

AI is rapidly transforming customer experiences - here's 8x8's vision for the future of CX

The 8x8 Analyst Summit 2025 was all about AI, ecosystems, and CX-first thinking.

Your MacBook is getting a big upgrade. 5 best features I can't wait to use in MacOS 26

Here are the top new features in MacOS Tahoe - plus how to see if your Mac makes the cut.

Android 16 is out, complete with live notification updates and new camera features

There's also an easier way to activate advanced security protocols.

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