#Law related marketing articles

How Digital Marketing Can Transform Your Law Firm

Interested in knowing how digital marketing can change your law firm? You can attract clients, gain a solid online presence, and better your marketing efforts through digital marketing.

SearchGPT vs. Google vs. Bing: Search Results Review

To compare the search results in ChatGPT to Bing and Google, Dan looked at a number of queries to understand the possibility and limitations of SearchGPT

Microsoft and Salesforce clash as autonomous agent race heats up

Digital agents powered by artificial intelligence have emerged as the latest battleground for major technology firms.

Double Opt-in Email Marketing: Importance and Setup Tips

Double opt-in flows respect privacy laws while growing a verified email subscriber base of engaged fans.

Apple Pay, Cash App, and other digital wallets will be regulated more like banks now

The US Consumer Financial Protection Bureau will supervise digital payment providers that process more than 50 million transactions each year.

OpenText expands AI capabilities to improve enterprise productivity and ROI

There is a lot of hype and a lot of promise surrounding AI and what it can bring to an enterprise. For enterprise software vendor OpenText, moving beyond the hype to be able to actually demonstrate the value of AI is now an everyday mission.

Snowflake Build: the 4 biggest announcements on Cortex AI and more

At this year’s annual BUILD conference, data architecture giant Snowflake went all in to give its customers advanced capabilities, including some long-previewed features, to easily mobilize their datasets to build and share powerful AI applications.

Trick or Treat: Pin Your High Hopes on Email Marketing Strategies during COVID-19 Pandemic

In this article, we will point out 5 unique email marketing ideas for any unforeseen situation such as the ones arising from pandemics and lockdowns.

Scaling AI: Platform best practices

Enterprises are now deeply invested in how they build and continually evolve world-class enterprise platforms that enable AI use cases to be built, deployed, scaled, and evolve over time. Many companies have historically taken a federated approach to platforms as they built capabilities and features to support the bespoke needs of individual areas of their business.

The power of business semantics: Turning data into actionable AI insights

There’s no question the future of business data and decision-making is driven by AI. And with steady advancments in AI, organizations across industries feel the pressure to drive innovation across the end-to-end process. But the foundational challenge to achieve success with AI is data fragmentation.

SEO redefined: adapting to a new era of digital marketing

The digital advertising market is thriving, up 11% to £29.6bn in 2023, according to the latest report from the IAB. Search (PPC and SEO) remains the backbone of the industry, accounting for nearly half of that total, at £14.7bn. Despite these strong numbers, search is at a pivotal moment. The landscape is changing rapidly and advertisers cannot afford to be complacent. To continue driving results, it’s essential to reassess and optimise search strategies.

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