The execution team’s role in a martech center of excellence
See how the martech COE’s execution team harmonizes technical and creative skills to craft targeted, effective marketing experiences.
Top 5 Digital Marketing Automation Tools for 2024
Maximize efficiency in 2024! Check out the top 5 digital marketing automation tools transforming the industry.
Email Marketing Analytics Guide (2024)
Email marketing is an effective, non-intrusive way to build more profound relationships with your audience, nurturing the bond between brand and consumer. The only problem is that once you’ve hit send, it can be challenging to gauge the efficacy of your campaign without clear feedback.
EngageBay Review
In this EngageBay review, we will look at what this cloud-based CRM is used for, its key features and benefits, and its costs. Here is everything you need to know about EngageBay.
Unlock the power of email marketing: Building a valuable list for your small business in 2024
I don't know about you, but when I'm reading a business blog, I don't just want fluff. I want actionable insights that are going to make a real difference to my bottom line. And that's exactly what I'm bringing you today!
Why Connected TV Ads Are A Power Play For A Successful Ad Strategy
Discover how Google and Microsoft Ads simplify managing connected TV (CTV) ads alongside search PPC campaigns, reducing complexity and costs.
Don't Sleep on Email Marketing — Here's Why It's Still Your Business's Most Powerful Tool
Discover why email marketing remains a powerhouse tool for business owners in the digital age. Learn how to build personal relationships, drive conversions and future-proof your business with actionable strategies backed by real data.
Why you’re probably underutilizing email sequences
Go beyond cold outreach with email sequences. Automate follow-ups, reminders and more to keep your audience engaged.
7 creative email automations for non-ecommerce brands
Learn automation strategies that work for B2B and CPG brands, from personalized welcome series to post-purchase.