Digital Marketing Market Size To Worth USD 1,189.5 Billion by 2033 , CAGR of 11.22%
The Digital Marketing Market is experiencing rapid growth, Surge in Mobile-Driven Commerce and Advertising, Rise of Social Commerce and Influencer Collaborations, and AI-Powered Personalization and Data Analytics.
StackAdapt Launches Integrated Email and Data Hub, Bridging Martech and Programmatic Advertising Under One Platform
Exclusive early access to email and data capabilities now available through one unified platform
ChatGPT Can Now Guess the Location of Photos With Stunning Accuracy
This capability has been around for a while, but OpenAI's o3 model could popularize it in a major way. Social media is already going wild. Here's what happened in our initial tests.
3 high-impact tactics to drive email engagement
With privacy updates, smarter audiences and stricter inbox rules, here’s how to modernize your email strategy.
IAB: As brands diversify ad spend, midsize media firms grow fastest
The largest growth in the digital market last year came from mid-tier media platforms, streaming services and e-commerce businesses.
Mistral AI launches Devstral, powerful new open source SWE agent model that runs on laptops
Well-funded French AI model maker Mistral has consistently punched above its weight since its debut of its own powerful open source foundation model in fall 2023 — but it took some criticism among developers on X recently for its last release of a proprietary large language model (LLM) called Medium 3, which some viewed as betraying its open source roots and commitment.
How AI is Transforming Digital Marketing: What Businesses Need to Know
The real question is not whether your company should adopt AI as far as possible, but when you can start. AI is the power behind the future of digital marketing. Are you ready to take advantage of it?
OpenAP’s TV network owners push ahead on interoperable streaming ads
The firm’s new Open Identity solution undertakes data privacy considerations for premium video ads in a multiscreen.
9 essential tips for building a website that drives conversions
Your website can do more than inform — it can convert. These tips will turn your site into your hardest-working salesperson.
Amazon bolsters ad business with InfoSum, Magnite partnerships
The tie-ups put the spotlight on CTV and first-party data as the e-commerce giant’s advertising offering grows at a faster pace than rivals.
PubMatic brings generative AI to media buying platform
The combined suite of products received endorsements from GroupM and Attain.
Mistral comes out swinging for enterprise AI customers with new Le Chat Enterprise, Medium 3 model
French AI startup Mistral has raised boatloads of private funding but has yet to crack the top AI usage charts globally, especially when it comes to enterprise and developer adoption.
The Best Email Marketing Tools and Software for Businesses in 2025
With 2025 just around the corner, many businesses want tools for much more than just the basics of email. They expect platforms that offer analytics, automation, and personalization in order to capture the attention of their audiences. Here are some of the leading email marketing tools to keep you ahead of the game in 2025 — discover how you can benefit from the best tools in the email marketing space.
60% of AI agents work in IT departments - here's what they do every day
Everyone wants an AI agent - but for what? Here's how they're being used today.
Google launches first-party data setup, iOS app conversion tracking tools
Google's new tools strengthen first-party data, improve iOS app measurement, and future-proof campaign performance.
10 most used gen AI tools in the enterprise
From AI chatbots and virtual assistants, to audio and video generators, these are the frontrunner gen AI tools in use today.
Claude just gained superpowers: Anthropic’s AI can now search your entire Google Workspace without you
The new Research capability enables Claude to independently conduct multiple searches that build upon each other while determining what to investigate next. Simultaneously, the Google Workspace integration connects Claude to users’ emails, calendars, and documents, eliminating the need for manual uploads.
Email marketing software trends that will shape 2025 strategies
Email marketing is evolving with new technologies and a demand for more. So keeping up with the trends is essential for the marketers to build the right strategies.
How Email Marketing is Transforming the Retail Industry in 2025
Retailers are now using sophisticated email marketing strategies to increase customer engagement, reduce cart abandonment, and enhance the overall shopping experience. Whether integrating artificial intelligence or optimizing emails for mobile users, businesses that harness the power of email marketing will stay ahead in an increasingly competitive landscape. This article explores the latest trends and strategies that make email marketing an essential tool for the retail industry in 2025.