Capturing Hotel Demand at Scale: How Digital Marketing Automation is Shaping the Future of Hospitality
In today's hyper-competitive hospitality landscape, hotels can no longer rely on a “build it and they will come” mindset. The hunger for travel is insatiable, but the demand for a hyper-personalized experience that starts long before a potential traveler clicks ‘book now’ has hit an all-time high. In this market, loyalty must be earned – not given, and digital marketing is not a luxury, it's a necessity.
The Ultimate Digital Marketing Tutorial
Digital marketing is the process of promoting products and services online with the help of tactics such as social media marketing, affiliate marketing, email marketing, etc. It offers a chance for brands to focus clearly on marketing to the right audience.
The Ultimate Digital Marketing Tutorial
Digital marketing is the process of promoting products and services online with the help of tactics such as social media marketing, affiliate marketing, email marketing, etc. It offers a chance for brands to focus clearly on marketing to the right audience.
Insights From Microsoft Ads Partners: Copilot And PMax
Microsoft’s latest updates bring advanced AI-driven ads, insights on user trust in generative AI, and tips to optimize Performance Max campaigns.
ChatGPT’s second birthday: What will gen AI (and the world) look like in another 2 years?
It is now just over two years since the first appearance of ChatGPT on November 30, 2022. At the time of its launch, OpenAI viewed ChatGPT as a demonstration project designed to learn how people would make use of the tool and the underlying GPT.
Google: AI agents, multimodal AI, enterprise search will dominate in 2025
If 2024 was all about experimentation, 2025 will truly be the year enterprises scale AI, according to a new trends report from Google Cloud out today.
Nous Research is training an AI model using machines distributed across the internet
The team of AI researchers known as Nous Research is currently doing something unique in the fast-moving space of generative AI (at least to my knowledge): Nous is in the midst of pre-training a new 15-billion parameter large language model (LLM) using machines distributed around the internet and the world, avoiding the need to concentrate model development as it traditionally has been in expensive, power-hungry AI data centers and “superclusters” of graphics processing units (GPUs) such as the one recently completed by Elon Musk’s xAI in Memphis, Tennessee.
MediaSense acquires R3 to expand global footprint, service capabilities
Growth in North America and Asia and creative and content management advisory capabilities informed MediaSense’s second acquisition in six months.
Meta unveils AI tools to give robots a human touch in physical world
Meta made several major announcements for robotics and embodied AI systems this week. This includes releasing benchmarks and artifacts for better understanding and interacting with the physical world. Sparsh, Digit 360 and Digit Plexus, the three research artifacts released by Meta, focus on touch perception, robot dexterity and human-robot interaction. Meta is also releasing PARTNR a new benchmark for evaluating planning and reasoning in human-robot collaboration.
Is your enterprise getting the IT it deserves?
Understanding and aligning the tribes of the digital economy is a key CIO capability — especially when it comes to allocating scarce IT resources for maximum business value.
How To Use Customer Intelligence To Grow Your Business
You can leverage customer intelligence data to improve customer satisfaction and boost sales—if you have a strong strategy.
How to do audience research for SEO
This streamlined process lets you uncover search behavior, map audience intent and find SEO opportunities even with limited resources.
Google’s AI ‘learning companion’ takes chatbot answers a step further
Google’s Learn About AI tool has more educational, textbook-style responses to guide you through new topics.
PPC keyword research: What you need to know
Here's how to select the right keywords, use match types effectively and refine your strategy for optimal ad performance.
AI-Enhanced Keyword Selection In PPC
Supercharge your PPC keyword game with AI. Learn how AI can take the grunt work out of keyword research and give you actionable insights for better campaign results.
Analyzing How Local Home Service Providers Can Leverage Digital Marketing Insights
In a survey conducted with 236 Sonoma County residents, Fitz Designz explored how local customers find and engage with home service providers. The survey covers a range of services, including HVAC, plumbing, landscaping, roofing, and more, providing invaluable insights for small businesses looking to optimize their digital marketing strategies.
Global Generative AI In Digital Marketing Market Set For 32.3% Growth, Reaching $7.6 Billion By 2028
The Business Research Company’s Early Year-End Sale! Get up to 30% off detailed market research reports—for a limited time!
Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)
In this article, we’ve compiled 49 compelling real estate newsletter ideas and subject lines. We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. Let’s dive in!
A co-pilot approach to genAI (with prompt examples)
Train genAI to amplify creativity, maintain brand voice and streamline marketing workflows.
This Google AI tool could be your new favorite study aid - and it's free
Part AI chatbot, part search engine, Google's experimental 'Learn About' tool is personalized to your learning needs.