Amplify campaign reach and avoid the retail media tax with on-the-go video advertising
Experts predict retail media will reach $81.6 billion in ad spending in 2025, comprising almost a quarter of all U.S. digital advertising dollars spent. The increasing reliance on retail media networks often requires brands to pay a premium—sometimes called the “retail media tax”—to promote their products within a retailer’s ecosystem. While retail media offers valuable visibility, it can limit campaign flexibility and drive up costs.
Agentic AI is changing online meeting platforms: Moving from silent observer to active participant
Online meetings used to be much the same as their physical world counterparts.
With Google Gemini, Android Auto could make your drive safer, more enjoyable
Google is in the process of rolling out Android Auto 14.0 to the public. While the update doesn’t include any new features, it suggests a significant change is coming.
Macs finally get a taste of an overhauled Mail app
Apple redesigned the Mail app on iPhones with the release of iOS 18.2 update back in December, but strangely skipped the treatment for iPads and Macs. The company has finally made a course correction with the macOS 15.4 and iPad OS 18.4 developer beta updates, which are now available for testers.
Community Building For Marketers: Finding Your Why
Explore the concept of community building as a marketing tool in our modern age, and how it impacts growth strategies.
The next wave of search: AI Mode, deep research and beyond
Discover how deep research and agentic AI models are transforming search and the way users find information.
5 Ways AI Personalization Can Increase Your Conversion
Let’s break down how AI personalization can transform your marketing strategy, with real-world examples you can apply today.
LinkedIn introduces AI and automation tools to improve ad performance
LinkedIn introduces AI and automation tools to improve ad performance
As retail evolves, so too do physical stores and retail tech
A new Salesforce report says it's not just AI, it's a new role for physical stores and changing shopping behaviors changing retail.
Digital Marketing Trends for 2025
Mystic Media Dot Com, Inc. Talks about Social Media Evolution, AI, Employee-Generated Content, the Future of Search & More
Amazon’s AI agent will make it even easier for you to part with your money
The next big thing in the field of artificial intelligence is Agentic AI, which is essentially an AI tool that can automate certain multi-step processes for users. For example, interacting with a web browser for tasks like booking tickets or ordering groceries.
What are ‘phygital’ experiences and how can marketers use them?
'Phygital' experiences combine the physical and the digital. Is this a new label an old strategy?
Instacart combines AI and people power to check more items off your grocery list
The grocery delivery company unveils its new Store View and Second Store Check tools to help dispel your 'out of stock' blues.
Amazon's Big Spring Sale 2025 is live: Here's everything you need to know to shop savvy this week
Amazon's Big Spring Sale is here. Here's everything you need to know to shop savvy and save through March 31.
Leaders Share 11 Email Marketing Lessons in Honor of National Email Day
National Email Day is a prime opportunity to reflect on the lessons professionals have learned over the years in the ever-evolving field of digital marketing. From fine-tuning strategies to leveraging new technologies, email marketing has grown into a highly sophisticated discipline.
Email Marketing in the iOS18 Era: What You Need to Know
Apple’s new iOS18 release in December 2024 came with major changes to the Apple Mail inbox. These include mail categories, AI summaries, branded mail and digest view. Each new feature brings new opportunities and challenges for email marketers to stand out in subscriber.
5 undervalued skills to complement PPC management
Where would your career be with 20/20 hindsight? Discover five undervalued skills that will explode in value. Future you will thank you.
9 CRM trends for 2025: AI reshapes the customer equation
AI is accelerating the evolution of customer relationship management (CRM), with agentic AI, a shift to targeted use cases, and workforce realignments on the horizon.
Digital Marketing Agency for Real Estate: Revolutionizing Online Visibility, Lead Generation, and Sales Growth
In today's fast-paced, tech-savvy world, the real estate industry is undergoing a revolutionary transformation. With buyers increasingly relying on online channels for property searches, developers are rapidly embracing digital marketing strategies to stay competitive. The adoption of advanced strategies offered by a digital marketing agency for real estate has emerged as a game-changer, enabling developers to amplify their online visibility, generate qualified leads, and ultimately boost property sales like never before.
The new SEO imperative: Building your brand
Boost your SEO with brand building across platforms. Learn to increase visibility, track key KPIs, and work with PPC.