#Search related marketing articles

Kayak and Expedia race to build AI travel agents that turn social posts into itineraries

When people started to talk about AI agents and assistants, the number one use case revolved around travel.

Google Integrates Search Console Insights Into Main Platform

Google has launched a new integrated version of Search Console Insights, offering simplified performance data in the main dashboard.

Sociable: Pinterest shares tips for aligning Pin listings with visual search

The social media platform reveals key considerations to help brands align with its evolving visual search tools and changing user habits.

Google AI Mode And The Future Of Search Monetization: Ads, Prompts, And The Post-Keyword Era

Google's AI Mode uses memory and context to deliver answers. Here’s what it means for advertising, targeting, and conversion.

Google’s AI-powered Shopping ad ecosystem: Where to focus your strategy

Get clear on what’s changing in Google Ads – and how to stay competitive in the new AI-first Shopping.

CommBox Declares the End of Traditional Websites with the Launch of CommSite

CommBox, the enterprise-grade, AI-powered customer engagement platform, today announces the launch of CommSite, a conversational AI orchestration platform that turns websites into dynamic, intelligent conversations.

What is local SEO? Guide to ranking in local search results

Learn what local SEO is, how it works, and why it's vital for businesses. Discover strategies to boost visibility in Google’s local search and map pack.

Microsoft Edge AI Update Makes It Easier to Find That Thing You Googled Yesterday

Edge 138 will now include synonyms and alternative phrases when it looks at your web history.

AI overviews and an AI chatbot are coming to YouTube. Here's what they look like

The features are designed to help you find the information you want more easily.

What enterprise leaders can learn from LinkedIn’s success with AI agents

LinkedIn says it has with its LinkedIn hiring assistant. Going beyond its popular recommender systems and AI-powered search, the company’s AI agent sources and recruits job candidates through a simple natural language interface.

Google Shopping Ads Now Available in Google Lens Results

Visual search just got a lot more shoppable. Google has expanded its Shopping ad capabilities into Google Lens, enabling advertisers to reach users at the moment of visual discovery. This exciting integration opens new doors for ecommerce brands to showcase products to high-intent shoppers, right when curiosity strikes.

How Enterprise Search And AI Intelligence Reveal Market Pulse

Understanding the market pulse requires a fundamental shift from traditional search intelligence to AI-powered.

Google Search Console URL Inspection tool: 7 practical SEO use cases

The URL Inspection tool reveals more than indexing status. Use it for live testing, debugging canonical conflicts, and more.

Emergence AI’s CRAFT arrives to make it easy for enterprises to automate their entire data pipeline

New York City based startup Emergence AI, founded by former IBM researchers, previously made headlines for its impressive automated system that allows enterprises to type in a requested task in plain natural language and automatically create a fleet of agents.

2025 Google Search Console guide: Everything you need to know

Enter Google Search Console (GSC), because great content can still fall flat if you don’t know how people are finding it, or where they’re dropping off.

Google’s Trust Ranking Patent Shows How User Behavior Is A Signal

Google's trust patent describes a system that ranks websites based on user behavior and links from trusted websites. /p>

YouTube Tests AI Features To Improve Search & Discovery

YouTube rolls out experimental AI features to improve video discovery, including a search carousel and conversational assistant.

How to use GA4 predictive metrics for smarter PPC targeting

Activate and apply Google Analytics 4 predictive metrics to target smarter, cut wasted spend, and boost ROAS in your Google Ads campaigns.

B2B SEO strategy: How to drive qualified organic leads

Learn how to build a high-impact B2B SEO strategy that attracts decision-makers, boosts organic visibility, and drives pipeline growth at every stage.

How To Use Paid Search & Social Ads For Promoting Events

Learn how to use paid search and social ads for events to boost attendance and engagement.

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