#Search related marketing articles

Secret Agentspace: Google announces new AI tool to help enterprises turn silos into lakes

Google's new enterprise offering provides a fresh way to blend data silos and extract business value from previously barricaded data. Here's why it could be a game changer for your business.

A 13-point roadmap for thriving in the age of AI search

Actionable insights for optimizing your digital presence across search engines, AI platforms and emerging technological.

Insights From Microsoft Ads Partners: Copilot And PMax

Microsoft’s latest updates bring advanced AI-driven ads, insights on user trust in generative AI, and tips to optimize Performance Max campaigns.

Microsoft Advertising: A comprehensive guide

Microsoft Ads offers unique targeting, lower costs and fewer competitors. Learn how to harness its potential for B2B, ecommerce and more.

6 things to look for in a B2B influencer

LinkedIn research drills down on the traits to look for when selecting B2B influencers to work with.

ChatGPT search vs. Google: A deep dive analysis of 62 queries

A detailed analysis of ChatGPT search and Google's performance across 62 queries, with scoring metrics and examples.

Google: AI agents, multimodal AI, enterprise search will dominate in 2025

If 2024 was all about experimentation, 2025 will truly be the year enterprises scale AI, according to a new trends report from Google Cloud out today.

How Gen Z is redefining discovery on TikTok, Pinterest, and beyond

Visual, authentic, and community-driven – Gen Z’s search habits are reshaping online discovery and brand visibility. Here’s how to adapt.

The power of digital marketing: Transforming businesses in 2024

In today’s fast-paced world, digital marketing has become a cornerstone for businesses aiming to grow and thrive in a competitive landscape. Whether you’re a startup or an established brand, leveraging digital marketing can propel your business to new heights.

I tried a free AI clothing search tool, and it makes online thrift shopping much easier

Looking for a vintage jacket or a sweater you saw on a TV show? Describe it to Encore and it will help you find it in seconds - for free.

13 digital marketing trends you should plan for in 2025

Key trends in AI, personalization, search optimization, and tech to deliver consistent, impactful brand experiences.

7 Ideas to boost your 2025 digital marketing strategy

It can be difficult to stay competitive in an industry that evolves and changes as quickly as digital marketing. But with 2025 just on the horizon, now is the perfect time to reassess your strategy and identify areas where you can make changes.

Top 10 digital marketing platforms in 2024

If you’re looking to invest in digital marketing services in 2024, there are a lot of platforms out there that cater to a wide variety of needs—from SEO and content marketing to social media and PPC campaigns. Two platforms worth checking out are Zonewebsites and GoRefr, but there are also several others that offer great services for businesses of all sizes. Here’s a roundup of some top sites where you can find digital marketing services:

How marketers can succeed with generative engine optimization

Learn how to adapt to generative AI-powered search and ensure brands remain relevant, trustworthy and highly visible.

Structured Data In 2024: Key Patterns Reveal The Future Of AI Discovery [Data Study]

Learn about the evolution of structured data in 2024 and its impact on SEO, from knowledge graph development.

AI transformation: 2025 predictions

Experts predict that AI will spur transformation around data, content optimization, decisioning and hiring chief AI officers in the year ahead.

Analysis: 75% of Google AI Overview links come from top 12 organic rankings

And if you aren't getting clicks, it may be because AI Overviews and featured snippets, in combination, take up 75.7% of screen real estate.

Digital marketing trends 2025 – what to look out for

Here’s a look at some of the key digital marketing trends shaping the next 12 months and how you can leverage.

Analyzing How Local Home Service Providers Can Leverage Digital Marketing Insights

In a survey conducted with 236 Sonoma County residents, Fitz Designz explored how local customers find and engage with home service providers. The survey covers a range of services, including HVAC, plumbing, landscaping, roofing, and more, providing invaluable insights for small businesses looking to optimize their digital marketing strategies.

How Significant Is AI Chatbot Traffic In B2B?

A mini case study that explores how investing in AI chatbots at the right time can drive significant business growth for B2Bs.

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