#Segmentation related marketing articles

Omnicom’s bets on precision marketing contribute to growth bump

Flywheel Digital, the group’s largest acquisition to date, is a key piece of its evolving pitch around digital commerce, retail.

Web Marketing Checklist: 42 Tactics for Traffic and Sales

Businesses looking for more traffic and sales turn to marketing. This checklist of potent marketing tactics is a starting point for success.

Celebrating The Best In Email Marketing

The Forward Awards recognize cutting-edge email marketing campaigns from around the world.

Litmus Unveils Email Marketing Innovations with New Personalization and Monitoring Capabilities

Litmus, a leader in email marketing, has released a trio of powerful new features to revolutionize how brands connect with their audiences. These latest innovations within Litmus Personalize and Litmus Email Guardian equip marketers with unprecedented capabilities to create engaging, personalized email experiences that inspire action and conversion.

Shaping The Future Of Email Tracking Software: Market Potentials And Emerging Trends

A new market study on the global Email Tracking Software market has been added to ResearchVise database offering an in-depth overview of the overall market, covering important aspects such as market definition, market size, share, upcoming trends, drivers, restraints, opportunities, challenges, and potential threats. The main purpose of this report is to help companies and organizations attain their goals in efficient ways and stay updated with the latest trends and information.

Email security vendor Ironscales to expand in UK and Ireland with Infinigate partnership

Building on the existing partnership in Europe, Ironscales has announced a new deal with Infinigate across U&I

Scale-up Email Marketing Campaigns With Artificial Intelligence

Discover why email marketing is considered an integral part of any marketing strategy, especially after the arrival of AI.

10 Email Marketing Tips To Grow Your Business in 2024

Email marketing allows you to create content that resonates deeply with your audience. However, it’s important to write compelling subject lines, create clear calls to action, monitor analytics and perform A/B testing. You can develop campaigns that lead to sustained growth by refining your strategy based on results. Even better, you’ll be able to drive profits for your business and increase customers in the years to come.

The BIG Jobsite and Netcore Cloud Partner to Launch AI-powered Email Marketing Innovation

UK-based international job aggregation platform, The BIG Jobsite, has partnered with leading global MarTech and customer experience company, Netcore Cloud, to maximize the power of email with AI-powered interactive experiences. This partnership is expected to significantly increase reach and thereby improve click-through rates via the email channel.

Digital marketing trends in education: What you need to know

Greetings! Today, we're about to embark on a digital adventure, exploring the enchanting realm of Digital Marketing Strategies. Get ready to witness the magic unfold!

How to adapt your marketing for the new era of data analytics

Having a vision for your data is critical for any marketing strategy. And building a trusted data foundation is the first step in executing on that vision.

7 steps to creating an audience-based B2B marketing plan

Boost marketing-driven revenue with granular audience segmentation. Use this 7-step framework for targeting prospects.

QR TIGER Unveils 2024's Digital Marketing Trends

We’re here to talk about AI, the buzz of new social media platforms, SEO trends, some of the best QR code generator advancements, and the delicate dance with data privacy.

Omnisend Review

A beginner-friendly marketing platform for e-commerce brands

The Biggest Shifts in Email Marketing Trends for 2024 [with on-demand webinar]

However, in this post, we’re going beyond the quadrant placements to look at the highest impact trends overall, the trends with the biggest increases and decreases in adoption and impact, the trends with the largest gap between the impact of a trend and its adoption, and more.

Intel Reports 9 Percent YoY Q1 Growth Driven By Computing, AI And Edge Products

The company today reported first-quarter revenue of $12.7 billion, up 9% year over year (YoY). It is forecasting second-quarter 2024 revenue to be $12.5 to $13.5 billion.

Email tactics and CTAs for lead generation: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: lead gen tactics, CTAs for email.

Personalize Your Digital Marketing in 2024 - The Mindhack Part 2

Target every channel. Leverage customer data, responsibly. Embrace the power of AI.

Accredible Launches Credential Industry's First Email Campaigns

New learner engagement marketing capabilities enable training and education leaders to increase credential sharing, program referrals, and growth

ActiveCampaign Helps Customers Kick off the New Year with Additional Growth Accelerator Apps

Kicking off the new year, ActiveCampaign, the leader in customer experience automation (CXA), celebrates the addition of several new Growth Accelerator Apps. These new apps promise to help ActiveCampaign customers better automate events, surveys, data storage, direct mail and more.

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