How brands can turn compliance into a competitive advantage
Ethical marketing isn’t a limitation — it’s the secret to creating bold, memorable campaigns that customers trust.
Teaching the model: Designing LLM feedback loops that get smarter over time
Large language models (LLMs) have dazzled with their ability to reason, generate and automate, but what separates a compelling demo from a lasting product isn’t just the model’s initial performance. It’s how well the system learns from real users.
AI-Powered Search: Adapting Your SEO Strategy
Win visibility by focusing on relevance, brand authority, and meeting users on platforms like YouTube, Reddit, and Google AI Overviews.
How much should hoteliers be spending on marketing?
With the 2026 budgeting season in hospitality rapidly approaching, it's not too late to compare marketing spend in hospitality to the retail industry and the broader economy. As per the authoritative Gartner CMO 2025 Spend Survey, the average 2025 marketing budgets are 7.7% of total revenue, same as in 2024.
Go to market principles to help emerging products gain traction
Early adopters embrace potential. Mainstream buyers demand clarity. The right GTM approach moves products into the mass market.
Google boosts iOS App campaigns with new formats, AI tools
Google’s iOS App campaign upgrades help advertisers reach more users, bid more efficiently, and measure results without sacrificing privacy.
18 Top Digital Marketing Tools in 2025 Based on Category
From social media management tools to SEO and email aides, there are plenty of options to improve your digital marketing.
Microsoft Copilot 3D turns your 2D images into 3D models for free - how to try
You can quickly cook up 3D models for use in games, animation, art projects, and VR/AR productions.
SEO beyond the website: Winning visibility in the AI era
AI answers pull from far beyond your site. Optimize your pages and earn visibility across platforms, publications, and communities AI trusts.
Programmatic SEO: Scale content, rankings & traffic fast
Unlock massive growth with programmatic SEO. Learn how to automate content at scale, target long-tail keywords, and dominate SERPs with smart systems.
Facebook upgrades Professional Dashboard with new insights
The revamped dashboard equips creators with deeper insights, streamlined tools, and cross-device flexibility.
What is GPT-5? OpenAI’s latest AI model explained
GPT-5 is OpenAI's most powerful AI model yet, and it's packed full of promise
MessageGears wins “Best B2C Email Marketing Solution” in 2025 MarTech Breakthrough Awards Program
Prestigious international annual awards program recognizes standout marketing, advertising, and sales technologies around the world
OpenAI launches GPT-5, nano, mini and Pro — not AGI, but capable of generating ‘software-on-demand’
After literally years of hype and speculation, OpenAI has officially launched a new lineup of large language models (LLMs), all different-sized variants of GPT-5, the long-awaited predecessor to its GPT-4 model from March of 2023, nearly 2.5 years ago.
4 Ways Act! Advantage Can Create a Smarter Front Office for SMBs
With the Act! Advantage solution suite, SMBs can centralize their customer data, sales, marketing processes, website, accounting system, and business apps to provide teams with the unified ecosystem they need to succeed and thrive in competitive markets.
Landing Page Builders Market: Empowering Digital Marketing, Driving Conversions, and Simplifying Website Creation
The global landing page builders market is projected to grow significantly over the next decade. Valued at USD 715.5 million in 2025, the market is forecast to reach approximately USD 2.72 billion by 2035. This represents a robust compound annual growth rate (CAGR) of 14.3% during the forecast period.
Getsitecontrol Updates Its Email Marketing App for Shopify With AI Templates and Dynamic Product Feeds
The latest update to Getsitecontrol’s Shopify app enables merchants to create ready-to-send email campaigns with virtually no manual setup by automatically pulling inventory, purchase history, and branding elements
How to use Microsoft’s Copilot AI
Including how to sign up to Copilot, manage your account, and get the results you're looking for from Microsoft's AI
Omnisend Named “Best Overall Email Marketing Company” By MarTech Breakthrough
Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World
YouTube Lets Creators Pick Exact CTAs In Promote Website Ads
YouTube’s Promote tool now lets you choose specific calls to action for website traffic campaigns, like “Book now” or “Get quote."