#EmailMarketing related marketing articles

Best Email Marketing Tools for Business in 2025

In this article, we’ll walk you through what really matters when picking an email marketing tool. We’ll also highlight some of the best options out there and help you choose the one that fits your business best.

Gmail’s ‘Manage subscriptions’ feature is a win for segmented senders

Think Gmail’s new unsubscribe tool will wreck your email list? Not if you're already prioritizing segmentation and engagement.

Why You Should Still Use Email Marketing In 2025 [Infographic]

Email marketing — that 'old school' communications tool often sidelined for flashy social platforms — is proving it's still alive and thriving. Venelize de Lange from media update tells you why inbox is becoming every savvy brand's secret weapon in 2025.

The best free email marketing software of 2025: Expert tested

There are many tools to help you automate email marketing, but most suffer from feature bloat and expensive pricing as your contact lists scale. Here are my top picks if you want a simpler free option.

Omnisend unveils AI-enabled suite to support email marketing

Omnisend has launched a suite of AI-powered tools that simplify how marketers create, personalise, and target their email marketing efforts. The new features enable brands to automate repetitive tasks and deliver more relevant messages – reducing preparation time while boosting results. Omnisend provides email and SMS marketing platform for eCommerce brands.

Email marketing tips to attract more customers

It’s easy to fall behind in a rapidly changing retail environment. SIMON DELL says you must treat your email marketing strategy as constantly evolving.

91 Email Marketing Statistics Of 2025 (Growth Data & Facts)

Email Marketing Data & Statistics 2025 (At A Glance)

18 Top Digital Marketing Tools in 2025 Based on Category

From social media management tools to SEO and email aides, there are plenty of options to improve your digital marketing.

Your Emails Are Reaching the Inbox, but No One’s Clicking?

These five quick fixes can help you across the finish line.

How to vet AI tools for marketing: Key questions to ask

Before buying any AI tool, ask the right questions. Learn how to vet AI solutions for fit, ROI, data privacy, and integration across your marketing stack.

Affiliate Email Marketing: Strategies for High Conversions and Revenue

Affiliate email marketing enables bloggers and influencers to earn commissions by promoting products through targeted, personalized campaigns that leverage trust, segmentation, and storytelling for high conversion rates.

MessageGears wins “Best B2C Email Marketing Solution” in 2025 MarTech Breakthrough Awards Program

Prestigious international annual awards program recognizes standout marketing, advertising, and sales technologies around the world

What Does a Digital Marketer Do? 5 Essential Responsibilities

A digital marketer oversees a business’s online presence, ensuring that brands are visible via social media, digital ads, email, and more.

Email Marketing Market Projected to Surpass USD 45 Billion at 2.15% CAGR by 2035

Email Marketing Market Overview:

Interactive emails give your sales funnel a competitive edge

Level up your email marketing strategy with gamification, polls, embedded videos and other high-impact interactive tools.

Getsitecontrol Updates Its Email Marketing App for Shopify With AI Templates and Dynamic Product Feeds

The latest update to Getsitecontrol’s Shopify app enables merchants to create ready-to-send email campaigns with virtually no manual setup by automatically pulling inventory, purchase history, and branding elements

5 essential applications ecommerce marketers need to succeed for the holiday season

The holiday rush is coming. The right martech tools will help you turn chaos.

How To Grow a Fanbase with Email Marketing

Tired of battling ever-changing social media algorithms just to reach your fans? Check out how grow a fanbase with email marketing and have direct access to your audience.

Omnisend Named “Best Overall Email Marketing Company” By MarTech Breakthrough

Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World

Best Email Marketing Software for Small Business Owners

Looking for the top email marketing tools to grow your business? This guide compares leading platforms, features, and pricing to help you find a solution that fits your goals and budget.

Sign up for our weekly newsletter!

Not your average email newsletter... Marketing tips, fun, and who knows what else!

All suggestions, scores, and insights provided by SubjectLine.com—whether through this site, our media, or related communications—are for informational purposes only. Use of this content is entirely at your own discretion and subject to your own review process.

SubjectLine.com does not guarantee performance results and assumes no liability for any outcomes, including but not limited to legal or regulatory compliance. Always consult your legal, compliance, and marketing teams before implementing any recommendations.