#Google related marketing articles

Meet AlphaEvolve, the Google AI that writes its own code—and just saved millions in computing costs

Google DeepMind today pulled the curtain back on AlphaEvolve, an artificial-intelligence agent that can invent brand-new computer algorithms — then put them straight to work inside the company’s vast computing empire.

Why Google reviews will power up your local SEO in 2025

Photo-rich, specific reviews help your business rank higher in local search. Here's how to build a smarter Google review strategy.

Google Business Profiles launches “What’s Happening”

Google said this feature "puts your timely updates, like "Today's Special" or "Live Music on Saturday," front and center, driving immediate engagement"

How AI is Reshaping Hotel Digital Marketing in 2025

Artificial Intelligence (AI) is no longer a futuristic concept in the hospitality industry. It’s a powerful force shaping how hotels attract, engage, and retain guests today. From predictive pricing to generative content, AI is driving a new wave of digital marketing innovation that can directly impact a hotel’s bottom line. For hospitality leaders who want to stay competitive, understanding and leveraging AI tools is no longer optional.

Ultimate PPC Campaign Optimization: 6 New Ways To Easily Run Dozens Of PPC Campaigns For Different Sectors

Scaling PPC campaigns across dozens of small and medium business (SMB) clients isn’t always easy for agencies. It’s resource-heavy, often siloed, and can lead to inconsistent performance across different sectors.

The Best Android Video Chat Apps for 2025

Consider these top apps (listed in alphabetical order) the next time you need to talk with coworkers, family, and friends.

Fine-tuning vs. in-context learning: New research guides better LLM customization for real-world tasks

The findings can help developers make crucial decisions when building LLM applications for their bespoke enterprise data.

Searches on Safari dipped for the first time in 22 years, Apple’s Eddy Cue admits, and it’s because more people are using AI instead of Google

There may be a big change coming to iPhone search features as users know them. Apple senior vice president of services Eddy Cue said in a testimony the company is considering revamping Safari’s search feature to incorporate more AI features. For the first time in 22 years, Apple saw a decrease in Safari search volumes, with Cue blaming an increase in AI searches.

Anthropic launches Claude web search API, betting on the future of post-Google information access

Anthropic has introduced a web search capability for its Claude AI assistant, intensifying competition in the rapidly evolving AI search market where tech giants are racing to redefine how users find information online.

Tubi pitches products, partnerships designed for specific ad verticals

Fox’s AVOD service positioned itself as a platform purpose-built for streaming advertising and announced new and expanded partnerships with Amazon, Moloco and Kochava.

Everything Google announced at The Android Show

Google shared some Android news ahead of its big developer conference on May 20.

5 ways marketers can use Gemini GEMS to increase productivity

Want to get more out of generative AI than the base models offer? Gemini GEMS is a good way to improve your productivity.

How Google Workspace can help your business grow

Google Workspace is a suite of apps that cover virtually everything a professional office and small business needs to function.

Google Maps can identify and save places in your screenshots - here's how

It's now easier than ever to find and add destinations to your travel itinerary.

I tested ChatGPT's Deep Research against Gemini, Perplexity, and Grok AI to see which is best

Deep Research scours the web to learn about your query and then generates a detailed report. But which AI does it better?

How To Increase Google Discover Visibility Naturally Using These Ranking Signals

Maximize your chances of being featured in Google Discover. Discover how algorithmic signals can impact content visibility.

Google is upgrading Android Auto in 5 useful ways - including a big one for voice inputs

The Android Auto driving experience is getting a major productivity boost thanks to these features.

SEO in an AI-powered world: What changed in just a year

What does SEO look like when AI tools become the first stop, not the last resort? A look at what’s changed – and what hasn’t.

Google launches a Gemini app for iPad

With Google I/O 2025 right around the corner, it's a safe bet that we'll be hearing about more features and integrations for the AI assistant later this month.

How To Write Better Ad Copy When Google Ads Uses AI-Assisted Features

Avoid common pitfalls of automated ad copy in Google Ads. Here’s how to keep your ad copy clear, accurate, and on-brand.

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