
Winning PR and Digital Marketing Strategies That Deliver Optimal ROI
As change is the only constant in our highly competitive and evolving economy, the PR and digital marketing landscape continues to shift. Based on Rosica’s Thought Leadership Measurement Matrix™ and insights gained from working across sectors like animal health, education, nonprofits, and healthcare PR, certain PR and marketing communications strategies are proving their worth. Here are some ways to stay ahead of the curve in the foreseeable future.