How to use YouTube Shorts to drive sustained growth, engagement
More than virality, YouTube Shorts drives lasting impact. Stand out with platform-specific tactics TikTok and Reels can’t match.
BigQuery is 5x bigger than Snowflake and Databricks: What Google is doing to make it even better
Among the new capabilities is BigQuery Unified Governance, which helps organizations discover, understand and trust their data assets. The governance tools help address key barriers to AI adoption by ensuring data quality, accessibility and trustworthiness.
OpenAI launches o3 and o4-mini, AI models that ‘think with images’ and use tools autonomously
OpenAI launched two groundbreaking AI models today that can reason with images and use tools independently, representing what experts call a step change in artificial intelligence capabilities.
Integrating SEO into omnichannel marketing for seamless engagement
Here’s how SEO helps power a customer-first strategy, enhancing visibility and engagement across every touchpoint.
Nvidia’s new Llama-3.1 Nemotron Ultra outperforms DeepSeek R1 at half the size
Even as Meta fends off questions and criticisms of its new Llama 4 model family, graphics processing unit (GPU) master Nvidia has released a new, fully open source large language model (LLM) based on Meta’s older model Llama-3.1-405B-Instruct model and it’s claiming near top performance on a variety of third-party benchmarks — outperforming the vaunted rival DeepSeek R1 open source reasoning model.
Why mindset, not just tech, defines AI success in marketing
AI changes everything — especially making decisions, learning and leading. Here's how to shift from optimization to reinvention.
From ‘catch up’ to ‘catch us’: How Google quietly took the lead in enterprise AI
Just a year ago, the narrative around Google and enterprise AI felt stuck. Despite inventing core technologies like the Transformer, the tech giant seemed perpetually on the back foot, overshadowed by OpenAI‘s viral success, Anthropic‘s coding prowess and Microsoft‘s aggressive enterprise push.
Uber and Instacart deepen tie-up with advertising integration
The goal is to provide CPG advertisers of all sizes with a range of capabilities across the Uber Eats grocery and retail.
ActiveCampaign Acquires WhatsApp Automation Platform Hilos to Give Businesses Complete Control of Cross-Channel Marketing
The acquisition extends ActiveCampaign's cross-channel marketing automation capabilities with native WhatsApp messaging
Anthropic is expanding Claude AI to the enterprise with domain-specific AI agents
A new partnership with Databricks is bringing Claude's AI models to help more than 10,000 companies create their own specialized AI agents.
HubSpot expands its AI capabilities with Dashworks acquisition
HubSpot’s Breeze Copilot is getting a boost by adding natural language AI from Dashworks to answer users’ questions.
What’s next for Google Cloud databases? AI inside SQL and more
Over the past year, all Google Cloud databases have added some form of vector support, enabling AI use cases. At Google Cloud Next, multiple databases are being updated, including Firestore, which is getting MongoDB compatibility. Google Bigtable is getting support for materialized views and support for Oracle Database in Google Cloud is also expanding.
Instacart combines AI and people power to check more items off your grocery list
The grocery delivery company unveils its new Store View and Second Store Check tools to help dispel your 'out of stock' blues.
Retailers say agentic AI is the best way to boost customer sales
This survey explains how AI agents are transforming retail operations - and there are lessons for all business leaders.
Ciphers Digital Marketing Launches SEO Checklist App on Android and Rolls Out Google Cloud AI Integration for Smart Chatbots and Voice Assistants
New AI App Boosts SEO Power. AI-Powered SEO + App Launch
Batch data processing is too slow for real-time AI: How open-source Apache Airflow 3.0 solves the challenge with event-driven data orchestration
Today, the Apache Airflow community is out with its biggest update in years, with the debut of the 3.0 release. The new release marks the first major version update in four years. Airflow has been active, though, steadily incrementing on the 2.x series, including the 2.9 and 2.10 updates in 2024, which both had a heavy focus on AI.
Microsoft Monetize Gets A Major AI Upgrade
Microsoft revamps Monetize with AI-powered Copilot, new performance tools, and improved navigation to boost publisher productivity and ad revenue.
Claude just gained superpowers: Anthropic’s AI can now search your entire Google Workspace without you
The new Research capability enables Claude to independently conduct multiple searches that build upon each other while determining what to investigate next. Simultaneously, the Google Workspace integration connects Claude to users’ emails, calendars, and documents, eliminating the need for manual uploads.
Email marketing software trends that will shape 2025 strategies
Email marketing is evolving with new technologies and a demand for more. So keeping up with the trends is essential for the marketers to build the right strategies.
Adobe’s latest integration shows a path forward for cookieless campaigns
In a test, ad-tech company Utiq’s ID delivered over 90% of impressions in non-Chrome browsers.