#IntegratedMarketing related marketing articles

Digital Marketing Software Market: Enabling Smarter Campaigns, Driving Customer Engagement, and Powering Data-Driven Growth

The global Digital Marketing Software market is expected to experience significant expansion, with its value projected to increase from USD 92.2 billion in 2025 to USD 305.9 billion by 2035, reflecting a CAGR of 14.2%. This rapid market growth is being driven by the rising demand for efficient and scalable marketing solutions across diverse industry verticals.

Scaling PPC with AI automation: Scripts, data, and custom tools

Here's how AI automation and tools like Cursor help scale PPC campaigns with smarter scripts, data integration, and custom solutions.

Enterprise data infrastructure proves resilient as Snowflake’s 32% growth defies tech slowdown fears

Just days after Gartner’s stock plummeted 50% on warnings of slowing enterprise technology purchases, Snowflake delivered a resounding counter-narrative. Enterprises aren’t pulling back on data infrastructure. They’re doubling down.

Winter 2026 Salesforce release will be heavy on Agentforce for marketers

Juggling tools and data is slowing marketers down. Salesforce is sprinkling Agentforce across its apps to help.

Your Gemini app just got a major AI image editing upgrade - for free

Google DeepMind says its new model for Gemini is the world's top-rated AI image editor, and early previews show users are going bananas over it.

Snap’s new app ad formats aim to lower cost per acquisitions, drive reach

Snap’s new app ad formats aim to lower CPAs, drive reach

AI Agents Revolutionize Digital Marketing by 2025: Efficiency vs. Ethics

AI agents are revolutionizing digital marketing by 2025, autonomously handling personalized campaigns, data analysis, and consumer interactions for unprecedented efficiency. However, ethical concerns and the risk of diminishing human creativity persist. Successful strategies will blend AI scalability with human oversight for empathetic, innovative outcomes.

Alation says new query feature offers 30% accuracy boost, helping enterprises turn data catalogs into problem solvers

The enterprise data catalog market has undergone dramatic shifts.

5 B2B content types AI search engines love

From comparison pages to use case hubs, see which content types are driving AI search visibility and how to optimize them for LLM discovery.

Operationalizing generative AI for marketing impact

Turn AI adoption into a strategic marketing advantage with streamlined workflows, connected systems, clear roles and measurable results.

The most impressive piece of tech hardware I've tested in 2025

I test a lot of phones. The most surprising one I've put my hands on this year completely changed my mind on foldables. Here's why.

Wix Integrates AI to Streamline Email Marketing for Small Businesses

Wix.com has integrated AI into its email marketing editor, enabling users to generate customized subject lines, body text, and calls to action from simple prompts, streamlining content creation for small businesses. This enhances accessibility, supports multilingual emails, and positions Wix competitively, though it emphasizes human oversight to avoid generic outputs.

5 Meta Ray-Ban upgrades that have me seriously excited for September 17

Both Meta and Ray-Ban are already scaling up to sell millions more of the new version of their AI glasses.

Global expansion and hyperlocal focus redefine the next chapter of retail media networks

As retail media networks mature, success hinges on mastering both global scale and neighborhood-level precision.

The 5-Step Process To Setting Crystal Clear PPC Goals

From business models to sales bottlenecks, here’s how top media buyers align paid campaigns with what clients care about most.

This is my new favorite way to run Windows apps on my Linux PC - how it works

Winboat is still in beta and tricky to set up, but it's seriously impressive.

ThriveCart Pro+ Announces Seamless Native Integration with Flodesk

ThriveCart, the leading cart and checkout platform which empowers 65,000 digital entrepreneurs and businesses, is excited to announce the launch of its newest feature: a native integration with Flodesk, one of the most intuitive and design-forward email marketing platforms on the market.

Landing Page Builders Market: Empowering Digital Marketing, Driving Conversions, and Simplifying Website Creation

The global landing page builders market is projected to grow significantly over the next decade. Valued at USD 715.5 million in 2025, the market is forecast to reach approximately USD 2.72 billion by 2035. This represents a robust compound annual growth rate (CAGR) of 14.3% during the forecast period.

July 2025 Digital Marketing Trends: AI, SEO Shifts, and Privacy Focus

July 2025 saw rapid digital marketing shifts, with AI boosting high-traffic content visibility, Apple's screenshot indexing enhancing visual SEO, and Cloudflare's AI crawler blocks emphasizing privacy. Stricter ad policies and multi-platform trends demand adaptability. Marketers must prioritize ethical AI integration and quality content to stay competitive.

What's on Your Wrist? Our Readers' Top Wearable Picks for 2025 Revealed

In our latest Readers' Choice survey, our audience weighs in on the best wearable tech for health, fitness, and everyday life. Find out which brands receive your highest (and lowest) ratings.

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