#Research related marketing articles

Google Brings AI Trip-Finding To Google Flights

Google adds an AI “Flight Deals” tool to Google Flights, part of a broader push into vertical, conversational search experiences.

Best Email Marketing Tools for Business in 2025

In this article, we’ll walk you through what really matters when picking an email marketing tool. We’ll also highlight some of the best options out there and help you choose the one that fits your business best.

These CFOs are devoting 25% of their AI budgets to agentic AI

More than a third of all chief financial officers surveyed are pursuing an aggressive AI strategy, compared to only 3% in 2020.

XML sitemaps: What they are & why they matter for SEO

Help search engines crawl your site smarter. Learn what an XML sitemap is, how to create one, and why it’s essential for SEO and site visibility.

Loyalty programs with active communities appeal to Gen Z, study finds

Approximately one-third of Gen Z and millennials surveyed by Gale said they stopped using a loyalty program because it felt impersonal.

18 Top Digital Marketing Tools in 2025 Based on Category

From social media management tools to SEO and email aides, there are plenty of options to improve your digital marketing.

How AI amplifies these other tech trends that matter most to business in 2025

The top frontier technologies for companies in 2025 include agentic AI and the fast-moving evolution of AI solutions in the marketplace.

OpenAI returns to open source roots with new models gpt-oss-120b and gpt-oss-20b

Both are text-only language models, which means unlike the multimodal AI that we’ve had for nearly two years that allows users to upload files and images and have the AI analyze them, users will be confined to only inputting text messages to the models and receiving text back out.

AI traffic is up 527%. SEO is being rewritten.

AI platforms are transforming discovery. Traffic is surging. Now strategies must evolve, according to the 2025 Previsible AI Traffic Report.

Your Emails Are Reaching the Inbox, but No One’s Clicking?

These five quick fixes can help you across the finish line.

The rise of GEO: How AI search is changing digital marketing

When 58% of Google searches end without a click, marketers must quickly understand Generative Engine Optimization before their business disappears from consumers' radar.

MessageGears wins “Best B2C Email Marketing Solution” in 2025 MarTech Breakthrough Awards Program

Prestigious international annual awards program recognizes standout marketing, advertising, and sales technologies around the world

Long-form content is still very much alive, and here’s how to do it

Learn what qualifies as long-form content and what it takes to rank—structure, depth, search intent, and E-E-A-T. Make your content go the distance.

OpenAI Study Mode Brings Guided Learning to ChatGPT

OpenAI has introduced Study Mode in ChatGPT, a step-by-step learning tool that uses guided prompts to encourage deeper discovery.

International SEO execution: Keyword research, link building & UX that converts

Learn how to structure, localize, and optimize your website for international audiences. This guide covers hreflang, geotargeting, multilingual SEO, and more.

What's on Your Wrist? Our Readers' Top Wearable Picks for 2025 Revealed

In our latest Readers' Choice survey, our audience weighs in on the best wearable tech for health, fitness, and everyday life. Find out which brands receive your highest (and lowest) ratings.

5 ways to successfully integrate AI agents into your workplace

Your next colleague might be an AI agent. Here's how to turn it into a trusted member of your team.

Google still leads, but Gen Z and AI are reshaping search behavior: Survey

Gen Z is driving a shift toward AI and social platforms for search, as trust in AI tools grows and search habits splinter by age and intent.

Google’s Top 5 SEO Tools

Explore these five essential Google tools that support technical SEO, site speed, content research, and security – all free and easy to use.

5 reasons why I still prefer Perplexity over every other AI chatbot

Do you value reliable, in-depth answers to your research queries? Perplexity's my pick over ChatGPT or Copilot every time. Here's why.

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