#Tracking related marketing articles

The Problem With Always-On SEO: Why You Need Sprints, Not Checklists

SEO checklists aren't necessarily bad, but should be questioned. SEO sprints bring purpose, focus, and strategy, when long-term checklist activities can be wasteful.

monday.com Email Marketing Review and Pricing

monday.com is our pick for the best platform for email campaign management. It offers customizable templates, workflow automation, multiple schedule views and an ideas-and-requests board to help you track progress and manage campaigns more effectively.

8 Generative Engine Optimization (GEO) Strategies For Boosting AI Visibility in 2025

Discover effective ways to boost search visibility with GEO and ensure your brand appears in AI search results.

How customer analytics closes the gaps in performance measurement

Go beyond channel metrics. Customer analytics highlights retention, LTV and incremental demand to guide smarter marketing decisions.

Getsitecontrol Launches Advanced Email Deliverability Tools With Real-Time Sender Reputation Monitoring

Getsitecontrol introduces new deliverability tools to help merchants monitor sender reputation, track campaign performance in real-time, and prevent emails from landing in spam folders.

The Behavioral Data You Need To Improve Your Users’ Search Journey

Behavioral data helps us understand what drives users to a search, where they carry it out, and what points of friction might be blocking conversion.

I Used Google's Flow Filmmaking AI to Create My Own Cinematic Masterpieces

I may not win an Oscar anytime soon, but Google Flow can generate short videos from a prompt or an uploaded image. With Veo 3, it now supports sound effects and dialogue.

Why B2B marketers should own 90% of the pipeline (don’t kill the messenger)

Let’s play a quick game of 2 Truths and a Lie:

Adapting email for AI-powered inboxes and zero-click journeys

Clicks are vanishing, but email still sparks action. Learn how to prove its influence with smarter metrics and schema markup.

The future of remarketing? Microsoft bets on impressions, not clicks

Here's how Microsoft’s impression-based remarketing works, how to set it up, and how it can reshape your campaign strategy.

Instagram finally has an iPad app 15 years after it first launched

We got it before GTA VI.

Google Makes Merchant API Generally Available: What’s New

Google makes Merchant API generally available and announces plans to sunset the Content API. New features include order tracking, issue resolution, and Product Studio.

Why it’s time to treat AI referrals as their own channel in GA4

AI search visits are hiding in your GA4 reports. A dedicated AI channel can reveal its impact on discovery, engagement and conversions — and help optimize for it.

4 Ways Act! Advantage Can Create a Smarter Front Office for SMBs

With the Act! Advantage solution suite, SMBs can centralize their customer data, sales, marketing processes, website, accounting system, and business apps to provide teams with the unified ecosystem they need to succeed and thrive in competitive markets.

QuickBooks’ new AI agents accelerate business efficiency

Intuit is reimagining business operations, and its latest upgrade to QuickBooks is a paradigm shift. Starting July 1, U.S. customers will have access to AI agents that are deployed across QuickBooks Online, backed by redesigned web and mobile interfaces.

Service area pages: Boost local SEO across locations

Target multiple cities without duplicate content. Learn how to create service area pages that rank locally, convert visitors, and support your SEO strategy.

Landing Page Builders Market: Empowering Digital Marketing, Driving Conversions, and Simplifying Website Creation

The global landing page builders market is projected to grow significantly over the next decade. Valued at USD 715.5 million in 2025, the market is forecast to reach approximately USD 2.72 billion by 2035. This represents a robust compound annual growth rate (CAGR) of 14.3% during the forecast period.

Omnisend Named “Best Overall Email Marketing Company” By MarTech Breakthrough

Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World

How To Create Your Instagram Content Plan (With Free Template)

Organize your Instagram content strategy around key goals, themes, and timelines –with a helpful template to keep everything on track.

Best Email Marketing Software for Small Business Owners

Looking for the top email marketing tools to grow your business? This guide compares leading platforms, features, and pricing to help you find a solution that fits your goals and budget.

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