
Why I just added Gemini 2.5 Pro to the very short list of AI tools I pay for
I refuse to pay for most AI tools but a new one just made the cut - here's why I'm stunned.

The Comprehensive Guide to Digital Marketing: Strategies, Trends, and Future Insights
This article explores the evolution, key components, benefits, challenges, and future trends of digital marketing, offering actionable insights for businesses aiming to thrive in the digital age.

3 SEO priorities to win organic traffic in 2025
With AI interfaces eating search real estate, learn where organic clicks are still happening and how to get them before the window narrows.

Adobe brings four highly-requested Premiere Pro AI features out of beta
Now generally available, the AI tools include Generative Extend, Media Intelligence, Auto-Translate caption, and more. Here's what they can do.

Generative AI And Social Media: Redefining Content Creation
Find out how AI and social media can streamline your marketing efforts while enhancing content creation for greater impact.

The complete guide to high-impact educational video content
Everything you need to know when creating and launching educational videos – strategy, tools, SEO, promotion, performance insights, and more.

OpenAP’s TV network owners push ahead on interoperable streaming ads
The firm’s new Open Identity solution undertakes data privacy considerations for premium video ads in a multiscreen.

Top Three Most Important Aspects of Digital Marketing
Digital Marketing has become a term we hear every day in business. Very much in vogue for the last year, but what is it? Some would try to simplify and say it is just the process of marketing through online channels. In reality, digital marketing is much more complex and nuanced than this, with many essential elements coming together to achieve success.

Mobile marketing with RCS: What you need to know
RCS is game-changing technology for mobile marketing. Updated with stats from Infobip showing significant growth in RCS.

Amazon shores up stronger CTV position with Complete TV solution
The new tool utilizes Amazon’s real-time data insights to maximize a campaign’s reach and frequency across linear and streaming channels.

Do the upfronts still matter?
The annual ad-buying bonanza can’t survive on nostalgia and sports alone and needs to modernize, says Juice Media CEO Mark Zamuner.

U.S. search ad revenues surged to $102.9 billion in 2024
Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.

Beyond tagging: High-value GenAI use cases for DAM
DAM + generative AI = A new paradigm for creatives and martech leaders.

Google Ads Display Keywords: Everything you need to know
Learn how Google Ads display keywords function as both content and audience targeting,

Beyond the basics: 7 digital marketing trends for hotels in 2025
In this article, we’ll explore 7 key trends driving this transformation - and why ignoring them could put your hotel at risk of falling behind.

Video Previews come to Google Business Profile verification
This will let you review your video verification video before you submit it.

10 most used gen AI tools in the enterprise
From AI chatbots and virtual assistants, to audio and video generators, these are the frontrunner gen AI tools in use today.

I am a hardcore Windows PC user, but the new Mac Studio has me rethinking everything
Apple's Mac Studio delivers impressive performance thanks to its M4 Max chip. The chipset and its space-saving design make the desktop a must-have for professionals and creatives.

Indexing and SEO: 9 steps to get your content indexed by Google and Bing
No indexing = no visibility. Follow these steps to get your content indexed and boost your presence in search results.

Why SEO fundamentals are 10x more important now
Bread and butter SEO tactics aren't optional anymore. They’re essential. Here's why and how to thrive in an AI-driven world.