Microsoft adds app placement controls to Audience campaigns
Microsoft Advertising’s new Audience campaign controls give you visibility into mobile app placements and let you exclude underperformers.
Google’s AI-powered Shopping ad ecosystem: Where to focus your strategy
Get clear on what’s changing in Google Ads – and how to stay competitive in the new AI-first Shopping.
Google expands Commerce Media suite for brands and retailers
Google is expanding its Commerce Media suite to give brands and retailers AI-powered tools across platforms like Search, YouTube, and Display.
Ecommerce advertising: Strategies to drive online sales
This guide covers ecommerce ad basics, including the strengths and limitations of current ecomm platforms, strategies, and tactics. Read on to learn how to drive ecommerce sales effectively.
3 soft skills that are critical for SEOs in 2025
With AI and data everywhere, SEOs must adapt. Learn why soft skills like storytelling and audience empathy matter more than ever today.
Microsoft Edge AI Update Makes It Easier to Find That Thing You Googled Yesterday
Edge 138 will now include synonyms and alternative phrases when it looks at your web history.
International SEO setup: Structure, hreflang, and common mistakes
Learn how to structure, localize, and optimize your website for international audiences. This guide covers hreflang, geotargeting, multilingual SEO, and more.
Omnisend Unveils AI-Powered Suite, Reducing Time for Ecommerce Email Creation and Personalization
Omnisend, a leading email and SMS marketing platform for ecommerce brands, has launched a suite of AI-powered tools that significantly simplify how marketers create, personalize, and target their email marketing efforts. The new features enable brands to automate repetitive tasks and deliver more relevant messages – reducing preparation time while boosting results.
Google Ads tests URL inclusions and exclusions for search
Google Ads testing URL inclusions and exclusions should give you more control over which site pages influence ad generation.
Structured data at scale for B2B and enterprise SEO
Learn how to implement, automate, and manage structured data across thousands of enterprise pages to boost SEO performance, visibility, and rich results.
For Replit’s CEO, the future of software is ‘agents all the way down’
“This is sort of like an almost semi-autonomous agent,” Masad said. “You can watch it, you can also go get a coffee and it’ll send you a notification when it’s ready to show you the future.”
Google Search Console URL Inspection tool: 7 practical SEO use cases
The URL Inspection tool reveals more than indexing status. Use it for live testing, debugging canonical conflicts, and more.
Retail media moves from the bottom of the funnel to center stage
Retail media networks are moving beyond digital shelf ads, emerging as full-funnel brand platforms with premium formats, deep data and real results.
Emergence AI’s CRAFT arrives to make it easy for enterprises to automate their entire data pipeline
New York City based startup Emergence AI, founded by former IBM researchers, previously made headlines for its impressive automated system that allows enterprises to type in a requested task in plain natural language and automatically create a fleet of agents.
2025 Google Search Console guide: Everything you need to know
Enter Google Search Console (GSC), because great content can still fall flat if you don’t know how people are finding it, or where they’re dropping off.
Ask An SEO: Balancing Content That Converts With Content That Builds Brand Authority
Building authority and driving conversions don’t have to be separate goals. Here’s how to meet your audience where it matters and still drive results.
Take a look at what’s inside Agentforce 3
Want to see what your AI agents are doing? Agentforce 3 delivers full visibility, real-time alerts and control to the ‘digital labor force.’
8 AI features coming to iOS 26 that actually excite me (and how to try them now)
These features can do everything from mixing music to translating audio for you in near real-time.
Adobe introduces LLM Optimizer to help teams improve AI search visibility
Struggling to track how AI tools surface your brand? Adobe’s new LLM Optimizer reveals visibility gaps and delivers instant, actionable fixes.
Here's why network infrastructure is vital to maximizing your company's AI adoption
Often overlooked, but just as critical.